Funrise 2008 Product Lines

VAN NUYS, Calif., Feb. 4 /PRNewswire/ --

Gazillion Bubbles

Funrise has elevated the world of bubbles with The One and Only, Gazillion(R) Bubbles -- a line of bubble toys bursting with a one-of-a-kind bubble solution and great bubble blowing accessories. Bubbling over with success, Gazillion Bubbles is a 'top secret' solution that enables the bubbles to float higher, longer and reflect light around them. The result? Gazillions of colorful bubbles -- more bubbles than any other solution on the market -- and kids just can't get enough of them. Every bottle of Gazillion Bubbles solution provides hours of enchanting, colorful bubble play! Kids love blowing Gazillion Bubbles and parents do too since the non-toxic bubble solution doesn't stain their clothing or the furniture.

    New for 2008

    -- You too can grill a Gazillion thrills with the Gazillion Bubble BBQ!
       With this portable bubble barbeque you will become the ultimate bubble
       chef! Grill bubble steaks and great bubble sausages! This Bubble BBQ
       comes with all the necessary grilling accessories so you can grill up
       bubble fun anytime! Everyone will want to join your bubble cookout with
       the Gazillion Bubble BBQ! Batteries required.
       $19.99 each          Ages: 3 years and up        Available: Spring 2008

    -- Gazillion Bubble Trucks Assortment is a free wheeling vehicle that also
       blows bubbles! The Bubble Trucks have an easy to hold handle, just
       press the switch in the handle to raise the hood for a continuous
       stream of bubbles. It's two toys in one! The Bubble Trucks come in two
       styles, a Fire Engine and a School Bus, and comes complete with 4 oz.
       of the one and only Gazillion Bubbles solution. Batteries required.
       $9.99 each           Ages: 3 years and up        Available: Spring 2008

Disney Bubbles

Funrise Toys introduces the Disney Bubble collection combining all your favorite Disney characters with The One and Only, Gazillion Bubbles -- an effervescent line of bubble toys bursting with a one-of-a-kind bubble solution and great bubble blowing accessories. Kids love blowing Gazillion Bubbles with their favorite Disney characters and parents will too since the non-toxic bubble solution won't stain their clothing or the furniture.

    -- Disney Small & Large Bubble Wand Set Assortments - Blow a Gazillion
       bubbles with your favorite Disney characters! The small wand sets come
       complete with a character designed dipping tray and sculpted small wand
       and comes in Cinderella, Pooh, Tinker Bell, Buzz, Ariel,
       Nemo & Lightning McQueen styles and includes 4 oz. of The One and Only,
       Gazillion Bubbles solution. The large wand sets come complete with a
       character designed dipping tray, characterized big wand and sculpted
       small wand and comes in Pirates of the Caribbean, Nemo, Tinker Bell,
       and Pooh styles and includes two 4 oz solutions.
       Large Wand Sets: $7.99 each Ages: 3 years and up Available: Spring 2008
       Small Wand Sets: $3.99 each Ages: 3 years and up Available: Spring 2008

    -- Tow Mater Gazzler - Blow a Gazillion bubbles with your favorite
       character from the movie Cars, Tow Mater! This motorized hand-held
       bubble blower streams colorful bubbles everywhere. Includes 4 oz. of
       The One and Only, Gazillion Bubbles solution. Batteries required.
       $7.99 each           Ages: 3 years and up        Available: Spring 2008

    -- Cars Bubble Machine - This Lightning McQueen Wins Piston Cup Bubble
       Machine has motorized rotating bubble wands that will put you in the
       midst of a bubble celebration in the Winner's Circle! The easy carry
       handle lets you take the "bubblebration" wherever you go and
       comes with 4 oz. of The One and Only, Gazillion Bubbles solution.
       Batteries required.
       $9.99 each           Ages: 3 years and up        Available: Spring 2008


                                   VEHICLES

Tonka

Tonka(R) continues to be a staple of every little boy's toy box. Funrise expands on the Tonka tradition by offering boys a variety of trucks with different features and accessories. The easy to grasp Tonka trucks are perfect for little hands with big imaginations.

    SANDBOX FORCE
    -- The Water Squirting Fire Truck is a free-wheeling vehicle with
       oversized tires, holds water and comes with an attachable hose that
       shoots water. Just pump the ladder on the fire truck for water
       squirting action! Includes a bonus sand tool!
       $14.99 each          Ages: 3 years and up        Available: Spring 2008

    -- The Water Squirting Tanker Truck is a free-wheeling vehicle with
       oversized tires. This truck holds water and comes with an attachable
       hose for water squirting capabilities. Includes a bonus
       sand tool!
       $14.99 each          Ages: 3 years and up        Available: Spring 2008

    -- Sandbox Force Small Vehicle Assortments are free-wheeling vehicles with
       large sand printing tires and includes bonus sand tool for added play
       value! The small Sandbox Force comes in three styles: Dump Truck with
       dumping action, Bulldozer with worker front blade and a Skid
       Loader with working bucket.
       $5.99 each           Ages: 3 years and up        Available: Spring 2008

    -- Sandbox Force Mid-Size Vehicle Assortments are free-wheeling vehicles
       with large Tonka tread tires and includes detachable sand mold and
       bonus sand tool for added play value! The Sand Force comes in two
       styles: Dump Truck with dumping action and Front End Loader with
       working front shovel.
       $9.99 each           Ages: 3 years and up        Available: Spring 2008


    LIGHTS & SOUND
    -- Tonka Lights & Sound F-650 Vehicle Assortment - These are free-wheeling
       Ford F-650 vehicles with flashing light bars and realistic sounds. The
       F-650 comes in three styles: SUV, Pick-Up Truck and Emergency Truck.
       Made of rugged construction with realistic detailing.
       $14.99 each         Ages: 3 years and up         Available: Fall 2008

    -- Tonka Toughest Minis(TM) Lights & Sound Vehicle Assortment - These are
       free-wheeling mini vehicles with pull-back power. Realistic sounds and
       flashing lights. Made of rugged urban design with realistic detailing.
       Available in three styles: Pick-Up Truck, Quick Response Emergency
       Truck and SUV.
       $4.99 each          Ages: 3 years and up         Available: Fall 2008

    -- Tonka Toughest Minis(TM) Construction Assortment - These are
       free-wheeling mini construction vehicles with pull-back power made of
       rugged construction with realistic detailing. Available in three
       styles: Front End Loader, Bulldozer and Dump Truck.
       $4.99 each          Ages: 3 years and up         Available: Fall 2008


    MIGHTY MOTORIZED
    -- Tonka Mighty Motorized(TM) Street Sweeper is a hands-on free wheeling
       vehicle with motorized, sweeping brushes, see-through roof section,
       motorized waste conveyor belt and scissor-lifting waste disposal.
       A great new addition to the urban service line.
       $29.99 each         Ages: 5 years and up         Available: Fall 2008

    -- Tonka F-650 Cherry Picker this free wheeling vehicle has a motorized
       cherry picker at the rear of the vehicle for easy access to reach new
       heights!
       $29.99 each         Ages: 5 years and up         Available: Fall 2008


    TONKA - TITANS(TM)
    -- Tonka Go Green Garbage Truck - this free wheeling vehicle teaches
       environmental responsibility and behavior. This vehicle recognizes if
       recycled material is placed in the proper compartments, and has
       hands-on features with a bin collector, waste sorting lever and 2 waste
       bins.
       $39.99 each         Ages: 5 years and up         Available: Fall 2008

    -- Tonka Fire Rescue Truck is a free-wheeling vehicle that comes loaded
       with firefighting features, including lights & sounds and a working
       ladder that lifts and lowers. This is one monster firefighting machine!
       $39.99 each         Ages: 5 years and up         Available: Fall 2008

    -- Tonka Car Carrier is a large free-wheeling car carrier, includes lights
       & sounds and includes 4 plastic vehicles to transport on the carrier
       with levers to manipulate carrier to move and release the cars.
       $39.99 each         Ages: 5 years and up         Available: Fall 2008

    -- Tonka Monster Truck Assortment - these are free-wheeling Monster Truck
       with aggressive, lifted stance and eye-popping graphics. Available in 4
       styles.
       $9.99 each          Ages: 5 years and up         Available: Fall 2008

    -- Tonka Hauler Set Assortment - these are free-wheeling vehicles with tow
       behind trailers that come in an assortment of styles: Camper Truck
       towing a Rock Crawler, Horse Trailer or ATV or a Pick-Up Truck towing
       an ATV, Jet Ski or Dirt Bikes.
       $5.99 each          Ages: 5 years and up         Available: Fall 2008


                                     BOYS

VILE FILES

Funrise introduces Vile Files the newest brand for gruesome and gross toys.

    -- MuckBucket Mayhem - fill the Murray MuckBucket's monster head with
       slime and body parts, set the timer and dig in to recover parts and
       build the monster's face. Hurry before the timer runs out or his face
       will splatter all over the place!
       $14.99 each         Ages: 6 years and up         Available: Fall 2008


                                    GIRLS

Disney Princess Food Play

Disney Princess enables little girls to live the fantasy every moment of every day.

    -- Disney Princess Enchanted Tales Cool-Bake Magic Oven - Make delightful
       desserts with this "Enchanted" oven. Simply prepare one of the many
       Cool Bake food mixes with the utensils provided, pop into the Cool Bake
       Magic Oven and enjoy within minutes!
       $19.99 each         Ages: 6 years and up         Available: Fall 2008

    -- Disney Princess Enchanted Tales Cool-Bake Magic Oven Refill Packs - Add
       to your baking experience with refills. Includes cake mix with frosting
       and sprinkles for a delicious treat you make all on your own! Baked
       cake sizes will vary.
       $5.99 each          Ages: 6 years and up         Available: Fall 2008

    -- Disney Princess Magic Mixer - Mix up some fun and delicious desserts
       with this hand-held Disney Princess inspired Mixer. Includes sugar
       cookie mix and brownie mix, a bowl and spoon to make delightful treats
       all on your own!
       $12.99 each         Ages: 3 years and up         Available: Fall 2008

    -- Disney Princess Magic Mixer Sugar Cookie Refill Packs - Continue
       baking delicious sugar cookies with this 3 pack of Sugar cookie mixes.
       Includes recipe cards and a cookie cutter!
       $5.99 each         Ages: 3 years and up         Available: Fall 2008

    -- Disney Princess Magic Mixer Brownie Refill Packs - Continue baking
       delicious brownies with this 2 pack of Brownie mixes which comes with
       vanilla drizzle and a brownie pan!
       $5.99 each          Ages: 3 years and up         Available: Fall 2008

    -- Disney Princess Magic Milkshake Maker - Make dreamy milkshakes with the
       Disney Princess inspired milkshake maker which includes 2 packets of
       milkshake mix; strawberry and vanilla, a cup and spoon to make tasty
       milkshakes all on your own!
       $12.99 each         Ages: 3 years and up         Available: Fall 2008

    -- Disney Princess Magic Milkshake Maker Refill Packs - Make more
       milkshakes with these 3 refill packs. Flavors include two strawberry
       and one vanilla, and it also comes with a spoon!
       $5.99 each          Ages: 3 years and up         Available: Fall 2008

    -- Disney Princess Magic Blender - Add to your Disney Princess kitchen
       with this Magic Blender. Make delicious chocolate pudding and grapple
       sauce (combination grape and apple sauce)! Comes with spoon.
       $12.99 each         Ages: 3 years and up         Available: Fall 2008

    -- Disney Princess Magic Blender Chocolate Pudding Refill Packs - Restock
       your kitchen with three additional Magic Blender refill packs.
       $5.99 each          Ages: 3 years and up         Available: Fall 2008

    -- Disney Princess Magic Blender Grapple Sauce Refill Packs - Restock your
       kitchen with three additional Magic Blender refill packs.
       $5.99 each          Ages: 3 years and up         Available: Fall 2008


    ADDITIONAL DISNEY FOOD PLAY PRODUCTS
    -- Mickey's Snow Cone Maker - Make fun and flavorful snow cones with the
       help of Mickey Mouse. Each snow cone maker comes with a spoon, flavor
       squirt bottle, two packets of flavors and paper cups.
       $14.99 each         Ages: 3 years and up         Available: Fall 2008

    -- Mickey's Snow Cone Maker Refill Pack - These refill packs come in 4
       different flavors, cherry, grape, orange and blueberry.
       $5.99 each          Ages: 3 years and up         Available: Fall 2008

TRULY CHARMED

Funrise introduces a new line of make-up, jewelry and accessories to dress up any young girl's life with color and style!

-- Beauty Charmed Lip Gloss Locket Necklace Assortment - This Beauty Charm

       necklace comes with a locket that contains lip gloss. Comes in various
       styles: Heart, Butterfly, Crown, Silhouette, Lock, Cherries and Purse
       shaped lockets.
       $2.99 each          Ages: 6 years and up         Available: Fall 2008

-- Charmed Small Compact w/Bracelet Charm - Fold out compact with heart

shaped mirror and make-up, comes with its own lip gloss charm.

$4.99 each Ages: 6 years and up Available: Fall 2008

-- My Beauty Kit Large Compact w/Bracelet Charm - Fold out compact with

mirror and make-up, comes with its own lip gloss charm.

$5.99 each Ages: 6 years and up Available: Fall 2008

-- Beauty Shoes - Stylish dress up shoes that come in various styles each

come with their own ankle bracelet that has a lip gloss charm.

$3.99 each Ages: 6 years and up Available: Fall 2008

-- Fashion Purses - Stylish purses in various styles each coming with

their own lip gloss charm key chain.

$4.99 each Ages: 6 years and up Available: Fall 2008

-- Beauty Box Boutique Hand-Held Vanity - small carry case stores all your

make-up and includes a mirror and a lip gloss charm necklace.

$8.99 each Ages: 6 years and up Available: Fall 2008

-- Mini Make-Up Star Station - This small vanity case stores all your

make-up and jewelry and includes a mirror and a bracelet with a lip

gloss charm.

$9.99 each Ages: 6 years and up Available: Fall 2008

-- Beauty Star Station Vanity Case - This large lighted case stores all

       your make-up and jewelry and includes a mirror and lip gloss charm.
       $19.99 each         Ages: 6 years and up         Available: Fall 2008


                                 FUN FOR ALL

HEADBANGERS

Funrise is expanding their HEADBANGERS(TM) line to continue the excitement & competition of sports at home. Each oversized sports figure is fully articulated with dual motion kicking action. With HEADBANGERS you can make the game winning shot every time. Position the figure, adjust the ball, bang the figure's head and win the game.

    -- Big Strike (Bowling) - Experience the thrill of bowling a perfect game
       with the HEADBANGERS Big Strike. Adjust his hand to aim the ball and
       bang his head to bowl. This bowler comes with his own lane, bowling
       ball, 10 bowling pins and scoreboard.
       $19.99 each         Ages: 5 years and up         Available: Now

    -- Big Hunter (Archery) - It's hunting season all year round! Set up your
       target, adjust Big Hunter's arrows by moving his arm up/down or side to
       side, and bang his head for a perfect shot every time!
       $14.99 each         Ages: 5 years and up         Available: Now

    -- Big Hoops (Basketball) - Test your free throw skills with Big Hoops
       Basketball Player. Set up your basketball hoop, place the ball in his
       palm, aim and bang his head to shoot for 3 points!
       $19.99 each         Ages: 5 years and up         Available: Fall 2008

    -- Rocket Rick Lash Cannon - A new way to practice target shooting! Rocket
       Rick Lash comes complete with cannon, six plastic barrels, a ring of
       fire with adjustable base and a foam Rocket Rick Lash figure. Set up
       the barrels and ring of fire and place Rick Lash inside the cannon,
       bang the head attached to the cannon and shoot Rick Lash towards the
       targets.
       $19.99 each         Ages: 5 years and up         Available: Fall 2008

HOME ARCADE

Bring all the fun of an arcade home for ages 5 & up. Our products offer unique features along with the latest hot entertainment properties.

    -- Scooby Doo Tabletop Pinball Machine features authentic graphic design
       with real lights and cool sounds, all in a great tabletop size for easy
       use and storage.
       $19.99 each         Ages: 5 years and up         Available: Fall 2008

    -- Speed Racer Tabletop Pinball Machine features authentic graphic design
       with real lights and cool sounds, all in a great tabletop size for easy
       use and storage.
       $19.99 each         Ages: 5 years and up         Available: Fall 2008

    -- Star Wars(TM) Darth Vader(TM) Tabletop Pinball Machine features
       authentic graphic design with real lights and cool sounds, all in a
       great tabletop size for easy use and storage.
       $19.99 each         Ages: 5 years and up         Available: Fall 2008

    -- Batman Tabletop Pinball Machine features authentic graphic design with
       real lights and cool sounds, all in a great tabletop size for easy use
       and storage.
       $19.99 each         Ages: 5 years and up         Available: Fall 2008


                              BABIES & TODDLERS

LIL' ROCKSTAR(TM)

Funrise introduces a whole new way for your baby and/or toddler to play by transporting ordinary baby toys from the "Mary Had A Little Lamb" era into a world of rock music with hip, cool designs.

    -- Chopper Popper - Get your toddler's motor running with this motorcycle
       inspired chopper popper while listening to hip Rock Music in a lullaby
       format.
       $19.99 each         Ages: 2 years and up         Available: Fall 2008

    -- Rock My Guitar Activity Instrument - This guitar shaped activity center
       will keep your child busy and while turning knobs and learning shapes
       the guitar will play a Rock Music song in a lullaby format.
       $14.99 each         Ages: 2 years and up         Available: Fall 2008

    -- Rockin' Shape Sorter - This boombox shaped activity center will keep
       your child busy and while learning shapes the boombox can be heard
       playing such songs as "We Will Rock You" in a lullaby format.
       $9.99 each          Ages: 2 years and up         Available: Fall 2008

    -- Don't Call Me I'll Call You Phone - This replica cell phone will have
       all the fun gadgets that little ones love to play with plus it will
       also play cool hip Rock Music in a lullaby format when a button
       is pushed.
       $4.99 each          Ages: 2 years and up         Available: Fall 2008

    -- Rock 'N Stack - This is the original stacking game with an edge, with
       cool hip designs and rock music inspired lullabies.
       $9.99 each          Ages: 2 years and up         Available: Fall 2008

    -- Rock Blocks - These plush rock blocks are just like the older versions
       of baby blocks but with an edge. Cool designs and rock music gives
       these blocks a hip new look!
       $12.99 each         Ages: 2 years and up         Available: Fall 2008


    SHELCORE

SOUND BEGINNINGS

Sound Beginnings is the preschool toy brand that encourages learning through the entertainment of playing with natural sounds and music.

    -- I-PAL - There's music in the air, and your toddler is making it!
       Preschoolers will delight in this lively musical friend ... all while
       developing and learning faster.
       $19.99 each         Ages: 2+ years and up        Available: Fall 2008


    SHAKE 'N BOBBLES
    -- Rev 'N Go Cruisers - Set the bobble dude on his bike, SUV or dune
       buggy, pull him back to rev him up, then release and watch him bobble
       'n go. Rev them one at a time or collect all three and race them! The
       off-center wheel design creates the coolest bobble action fun.
       $3.99 each          Ages: 2 years and up         Available: Fall 2008

    -- Rev 'N Go Riders 3-Pack Set - Set the bobble dude on his bike, SUV or
       dune buggy, pull him back to rev him up, then release and watch him
       bobble 'n go. Rev them one at a time or race them! The off-center wheel
       design creates the coolest bobble action fun. The Rev 'N Go Riders
       3-Pack Set includes 3 figures and vehicles.
       $9.99 each          Ages: 2 years and up         Available: Fall 2008

    -- Shake 'N Bobbles ATV - Set the Shake 'N Bobble driver into the ATV
       cockpit for a bumpy ride! Three different sound sequences are heard
       including bobblin' sounds, rock 'n roll music and a moving exhaust
       pipe. Includes Rescue Dog "Rev" as an off-road companion.
       $9.99 each          Ages: 2 years and up         Available: Fall 2008

    -- Shake 'N Bobbles Revin' Racer - Set the Bobble driver into the drivers'
       seat, press him on his head, and watch as his Formula 1 car takes off
       down the speedway! Tires squeal as the car zooms down the track. Moves
       forward and backward, makes authentic Formula 1 sounds and has a
       spoiler that moves up and down.
       $9.99 each          Ages: 2 years and up         Available: Spring 2008

    -- Shake 'N Bobbles Rescue Helicopter - Set the Bobble driver into the
       pilots' cockpit, press him on his head, and watch as the helicopter
       appears to be flying! The rotors spin as the helicopter moves forward.
       Motorized action and sounds. Includes removable basket with rescue
       bulldog.
       $14.99 each         Ages: 2 years and up         Available: Spring 2008

    -- Shake 'N Bobbles Front Loader - This is a cool construction vehicle
       with a front loader and a rock buster. Includes a Shake 'N Bobbles
       construction worker and his trusty side kick, "Rev" the dog. Load the
       driver into the cockpit and press his head to watch the front loader
       raise up and down, the exhaust pipe move up & down and the entire
       vehicle drive forward. Rock 'n roll songs and bobblin' sound effects
       are also heard. Includes two boulders that "break apart" when you
       drop the rock buster on them.
       $19.99 each         Ages: 2 years and up         Available: Fall 2008

    -- Shake 'N Bobbles Crash Barrels Roadway - Set the Shake 'N Bobbles Racer
       into the cockpit, place the car onto the launch ramp, hit his head and
       let him rip through the Shake 'N Bobbles junkyard track. With a
       different feature on each section of track, you'll never know what to
       expect with this wild ride!
       $19.99 each         Ages: 2 years and up         Available: Spring 2008

    -- Shake 'N Bobbles Pirate Ship - A fun and interactive Shake 'N Bobbles
       pirate ship that rocks while anchored at "sea." Includes treasure
       chest, mechanical cannon, 2 Shake 'N Bobbles Pirates and a shark. Press
       the fish button to hear the pirate songs and listen to the seagulls and
       the sounds of the sea!
       $24.99 each         Ages: 2 years and up         Available: Spring 2008


    PLAY 'N LEARN
    -- Stack, Learn 'N Play Blocks - Set of (10) various size blocks that nest
       inside each other to form a cube or stack on each other to form a tall
       stack. Each block has brightly colored labels on outside and white
       insides.
       $9.99 each         Ages: 2 years and up          Available: Spring 2008

    -- My First Remote Control Racer - Formula 1 Series themed remote control
       race car with cool deco and colors. Comes with a great easy to grip
       remote control that makes the car go forward and backward.
       $12.99 each        Ages: 2 years and up          Available: Spring 2008

    -- Dress Up Puppy - Soft plush dog with seven features and hands-on
       activities. Roll up pup's jacket sleeves, button pocket button, tie
       pup's shoe lace, Velcro pup's other shoe, put cell phone in his pocket,
       zip pup's jacket, and pull up pup's hood.
       $19.99 each        Ages: 2 years and up          Available: Fall 2008

    -- Remote Hydraulic Shock Car - This car really dances! A hydraulics
       effect is seen in the remote control car with the front of the car that
       raises up and down. The raising of the chassis off the wheels gives you
       the impression that the car is dancing along to the music. Also drives
       forward and backwards in a curve. Includes lights and "hip-hop" style
       music. Remote control is styled like a key fob.
       $19.99 each        Ages: 3 years and up          Available: Fall 2008


    BATH
    -- Bathtime Busy Sub - 5 interlocking bath time toys that fit together to
       create a floating submarine. A child can float the submarine or take it
       apart for bathtime fun! Submarine includes a water cup with fisheye
       viewer, periscope water cup, periscope funnel, floating water cup with
       handles, and a cup with a propeller. Also includes a removable scuba
       penguin squirtee, treasure chest with floating seaweed, and spinner rim
       with spinner fish. All items can be stored in the submarine after bath
       for convenient storage.
       $9.99 each         Ages: 1 year and up           Available: Spring 2008

NASCAR

Our licensed drivers include some of the best in NASCAR including Jeff Gordon, Jimmi Johnson, Tony Stewart and Denny Hamlin. With NASCAR preschool vehicle toys, parents can share their enjoyment of the sport with their preschoolers.

    -- Mini Press 'N Go Racer Asst. - a cool helmet with a visor that flips up
       to show its big surprise. Inside, a Press 'N Go car styled after Jeff
       Gordon or Tony Stewart. Car can be removed and will travel
       approximately 5 feet. Also makes a great collectors item.
       $5.99 each         Ages: 2 years and up          Available: Spring 2008

    -- Rip 'N Roar Asst. - Driver-themed race car and base with a rip cord to
       rev up the engine! Insert rip cord, pull, then press the launch button
       on the shifter and the car will take off! Comes in two driver styles;
       Tony Stewart or Jeff Gordon.
       $7.99 each         Ages: 4 years and up          Available: Spring 2008

    -- Team JGR & Hendrick RC Donut Racer Asst. - A new spin on the Remote
       Control Racer! A remote control NASCAR styled car that drives forward
       and does celebratory donuts in reverse. Includes cool rubber-burning
       sounds with a radar-gun styled remote.
       $14.99 each        Ages: 3 years and up          Available: Fall 2008

    -- Team JGR/Team Hendrick - Remote Hydraulic Shock Car Asst. - This car
       really dances! A hydraulics effect is seen in this NASCAR styled remote
       control car with the front of the car that raises up and down. The
       raising of the chassis off the wheels gives you the impression that the
       car is dancing along to the music. Also drive forward and backwards in
       a curve. Includes lights and "hip-hop" style music. Comes in two driver
       styles: Jeff Gordon or Tony Stewart.
       $19.99 each         Ages: 3 years and up         Available: Fall 2008

SPIDER-MAN ACCESSORIES

An exciting Spiderman licensed line of home decor items, each with a toy-like element. These products are meant to be functional and fun.

    -- Spider-Man Electronic Growth Chart - A Spider-Man themed growth chart
       to encourage and provide excitement about growing. Top housing has cool
       Spider-Man figure and can easily be hung on the wall. Provides
       measurements in both metric and inches/feet and includes two
       Spider-Man clips to mark current heights.
       $19.99 each         Ages: 1 year and up          Available: Fall 2008

SUNNY STEPS

A premium styled brand of juvenile play toys designed to stimulate baby as baby grows through basic developmental stages.

    -- Nursery Rhymes Huggables Asst. - An assortment of 6 soft and squeezable
       Nursery Rhyme characters that each play their own Nursery song. Styles
       include; a cow, lamb, spider, star, Mary and Old Mac Donald.
       $5.99 each          Ages: Birth and up           Available: Spring 2008

    -- Soft Musical Driver - A soft steering wheel with fun lights and sounds
       that entertain and stimulate. Includes a travel strap that easily
       attaches to a stroller or car seat. The lights, sounds, colors and
       characters will captivate a child's imagination and enhance their motor
       skills.
       $9.99 each          Ages: 6 months and up        Available: Spring 2008


                     *** PHOTOS AVAILABLE UPON REQUEST***

About Funrise

Founded in 1987, Funrise is an adventurous innovator of superior toys and an industry leader in the manufacturing and distribution of the most popular children's toys. Simply put ... we create fun! Funrise's core property portfolio includes Gazillion(R) Bubbles, ZOOOOS(TM), Nylint(R), HEADBANGERS(TM), Home Arcade, Tub Town(R), Play 'n Pretty(R) and Shelcore(R) with leading licensed power brands such as Tonka(R), Disney(C), Sesame Street(C), Marvel(C), NASCAR(C) and more, making our product offerings diverse and full of fun for kids of all ages! Funrise Toy Corporation is owned by Matrix Holdings Limited (PinkSheets: MXHLF) . Funrise U.S. headquarters are located in Van Nuys, CA, with offices in Hong Kong, United Kingdom, and France and with additional showrooms in New York City and Bentonville, AR. Funrise is operated by Arnie Rubin, vice chairman of Matrix and president of Funrise who also serves as Chairman of the Toy Industry Foundation (T.I.F.) and past Chair of the Toy Industry Association (T.I.A.). Funrise's success results from its commitment to quality manufacturing, progressive marketing and a values-based corporate culture.