Search Engine Marketing Expert Dana Todd to Speak at Electronic Retailer Magazine's LiveEdit Lab

SAN CLEMENTE, Calif., Jan. 29 /PRNewswire-USNewswire/ --- Electronic Retailer Magazine's inaugural LiveEdit Lab will feature a presentation by Dana Todd, co-founder of SiteLab International and board member of SEMPO, the leading association serving search engine marketing professionals. Todd is one of the industry's foremost experts on search engine marketing and renowned as a passionate and candid speaker.

The conference will be held January 30, 2008 at the historic Hotel Casa Del Mar in Santa Monica, Calif., commencing at 9:00 am and concluding at 4:00 pm. Entirely unique from other conferences, the LiveEdit Lab will deliver the editorial content of Electronic Retailer Magazine in a live forum. Attendees will interact with the editors, columnists and industry leaders that are featured in the magazine and that combine to make Electronic Retailer the leading publication for multichannel retailers.

Other speakers at the event include Jim Sterne, Daniel Wright, Jeanniey Mullen, Marty Fahncke, Brigg Graff, Aaron Kahlow and Angus Glover Wilson, representing some of the keenest minds in online marketing, analytics, mobile commerce, social media, online video and usability. Additional topic areas include e-mail marketing, behavioral targeting and customer relationship management.

All attendees are invited to the ERA networking reception immediately following the day's events. In addition, everyone in attendance will receive complimentary one-year subscriptions to BusinessWeek, Harvard Business Review and VIV Magazine. The cost of registration is $595 and includes breakfast, lunch and the ERA networking reception from 4:00 - 6:00 pm.

Electronic Retailer's LiveEdit Lab is sponsored by Liquid Focus, the Westport, Conn.-based, full-service e-commerce and interactive marketing agency. To register or for more information, contact Ruth Wheeler at (949) 459-0495 or at rwheeler@retailing.org or visit http://www.electronicretailermag.com/liveedit.

Electronic Retailer Magazine is a monthly international business-to-business publication for e-tailers, brick-and-mortar retailers, and direct and traditional marketers looking to expand their advertising message through multichannel methods. With a print readership of more than 21,000 subscribers and an online readership of nearly 72,000, Electronic Retailer reaches c-level executives from around the globe. Electronic Retailer is published by the Electronic Retailing Association (ERA), a trade organization that represents the leaders of direct response--member companies that maximize revenues through electronic retailing on television, online, mobile and on radio.