New Wellness(R) Dry Cat Food Recipes Are 'Purr-Fect' for Meeting Feline Health Needs

CHELMSFORD, Mass., Jan. 24 /PRNewswire/ -- The Wellness(R) brand of natural food and treats for pets today announces that its feline dry nutrition line has been redesigned with cat health and wellness in mind. The natural pet food and treat maker has applied a laser focus to creating customized nutrition based on a cat's lifestyle. Wellness deliberately selected exceptional real-food ingredients that help naturally solve some of the most challenging health problems for cats, including urinary tract health and weight management, as the foundation for its special, all-new Wellness Dietary Solutions recipes: Wellness Complete Health, Wellness Healthy Weight, Wellness Kitten Health and Wellness Indoor Health.

Each variety of Wellness dry cat food has been reformulated to meet the most important needs of cats and their loving owners. Wellness Dietary Solutions feature only USDA, human-quality animal proteins, and contain no meat by-products, corn or corn gluten, wheat, soy, artificial preservatives, artificial colors or artificial flavors. Increased protein levels, more complete fat sources, optimal mineral levels and cranberries ensure that these naturally delicious dietary solutions address cats dietary needs in the most wholesome, healthy and natural way possible. The bright colors and descriptive language found on the revamped packaging highlight the benefits of each recipe and help cat owners find the perfect variety for their beloved pet.

"We're committed to providing cat owners a variety of thoughtful nutritional choices that help create a foundation for their pets' well-being from the inside out," said Jim Scott, CEO of Wellness. "That's why we've reformulated our entire line of dry cat food to create customized nutrition for today's cats in the most simple, healthy, natural and delicious way possible."

Wellness Complete Health -- Holistic Nutrition For Your Adult Cat

This special recipe is formulated to ensure cats get the right balance of nutrition to stay fit, look great and keep all their internal systems running smoothly. Wellness Complete Health includes the Wellness Triple Cranberry System -- three sources of cranberries and a guaranteed magnesium level, for optimal feline urinary tract health. Pure animal proteins promote lean muscle mass, and Omega 6 and 3 fatty acids from Salmon, Olive Oil and Flaxseed support smooth skin and a healthy coat. Available in two delicious flavors, Deboned Chicken, Chicken Meal and Rice Recipe and Salmon, Salmon Meal and Deboned Turkey Recipe; Available in 47 oz. bag, SRP $9.99; 5 lb. 14 oz. bag, SRP $16.99; 12 lb. bag, SRP $27.99.

  Wellness Healthy Weight -- Holistic Nutrition For Your Overweight
  Adult Cat

Wellness Healthy Weight is just the remedy for those overweight cats. Along with increasing activity levels and instituting a controlled eating plan, this special recipe, with 11% less calories than found in the Wellness Complete Health adult offerings, is formulated to help cats achieve their weight loss goals. A healthy blend of fiber satisfies hunger to help change eating behaviors. And the WellFlex System(TM) with the power of glucosamine and chondroitin helps maintain healthy hips and joints. Available in 40 oz. bag, SRP $8.49; 5 lb. bag, SRP $14.49; 11 lb. 8 oz. bag, SRP $26.99.

Wellness Kitten Health -- Holistic Nutrition For Your Growing Cat

Active kittens are constantly on the move, playing, exploring and growing. During this important first year, developing cats have special nutritional needs. Wellness Kitten Health includes natural DHA, a fatty acid that supports brain and eye development. With just the right balanced minerals and only animal protein sources to promote the growth of strong bones, teeth and muscles, as well as antioxidant vitamins to support the little one's developing immune system, Wellness Kitten Health is a great start. Available in 47 oz. bag, SRP $9.99; 5 lb. 14 oz. bag, SRP $16.99.

Wellness Indoor Health -- Holistic Nutrition For Your Indoor Adult Cat

The living is easy for indoor cats, but their environment does create some special nutritional needs. Cats that live indoors shed more, groom themselves more and also have a tendency to gain weight. The Olive Oil and Flaxseed found in Wellness Indoor Health support skin and coat health and promote less shedding, while increased fiber helps move hairballs through the digestive tract. The caloric content supports healthy weight maintenance for the less active lifestyle of indoor cats. Available in 40 oz. bag, SRP $9.99; 5 lb. bag, SRP $16.99.

Wellness Complete Health, Wellness Healthy Weight, Wellness Kitten Health and Wellness Indoor Health will be available nationwide in independent pet specialty shops and natural food stores beginning in January 2007 in a variety of sizes and flavors. To find an authorized Wellness retailer, please visit http://www.wellnesspetfood.com/ .

About Wellness(R) -- Live Well. Eat Well. Be Well.(TM)

The Wellness brand of Natural Food and Treats for Pets was founded on the belief that, "You are what you eat!" -- and that incorporating a holistic approach to a healthy, nutritious diet is the foundation of wellbeing. With this mission, a committed team of vets, nutritionists and animal lovers has spent decades creating the very best in all-natural nutrition for both dogs and cats. All Wellness food and treat varieties feature recipes using human- quality, real-food ingredients without the use of meat by-products, fillers, potential allergens, artificial colors, flavors or artificial preservatives. Wellness is proud to be a part of the Old Mother Hubbard pet food family, celebrating its 80th anniversary in 2006. Wellness is sold exclusively through knowledgeable independent pet stores and natural food stores in North America. For more information, please visit http://www.wellnesspetfood.com/.