Jagermeister Taps Hinder To Headline Fall Music Tour

Just in time for the release of Hinder's new album 'Take it to the Limit', Jagermeister invites the Jagerbomb drinking rowdy boys out on the road

with Trapt and Rev Theory in tow

NEW ROCHELLE, N.Y., Oct 6 /PRNewswire/ -- What do you get when you bring America's favorite shot brand and America's hottest rock bands together for America's most anticipated concert experience? That's right, the Jagermeister Music Tour. On the road for seven years and running, Jagermeister is proud to bring rock music fans yet another awesome line-up of artists featuring ultra-talented, rock and roll anthem band, Hinder, high energy and riff-roaring LA based, Trapt and the party boys from New York, Rev Theory. Of course the night wouldn't be complete without a warm welcome from your favorite local Jagermeister sponsored band so check out www.jagermeistermusictour.com for updates on who's playing where. The tour kicks off on October 24th in Salt Lake City, Utah. Entire list of cities and dates listed below.

Combining raw riffs with big hooks and insanely strong vocal harmonies, Hinder takes their cues from rock legends like Aerosmith, AC/DC, KISS, and Guns N' Roses. Their triple platinum debut Extreme Behavior documented the decadence and strained relationships of these retro rock giants, whose subsequent cover of Steppenwolf's "Born to Be Wild" became an anthem for their life on the road. Hinder continues their escapades with Jagermeister this fall and they couldn't be more pumped up about it. "Since there are two things we love, Jager and music, it only makes sense to put the two together on the Jagermeister Music Tour," says the guys from Hinder, "It's an honor to get to go out and play for our fans, support a great company and our favorite drink at the same time. We'll also have our Jagermeister Tap Machine on our tour bus for easy access to ice cold Jager 24/7!" Hinder fans with tickets to the show will be among the first in the world to see the band perform tracks from their new album "To the Limit" along with favorite hits from the past.

Headstrong and psyched to tour with Jagermeister, Trapt will jump on stage to perform everyone's favorite tunes along with kick-ass tracks from their third studio album "Only Through the Pain". Chris Taylor Brown, lead singer for Trapt knows good times are in store for all and says, "We are honored to be part of the Jagermeister Music Tour and to perform with our friends in Hinder and Rev Theory. This tour is going to be a blast so make sure you come prepared!"

New York's grunge rock band Rev Theory can't wait to warm up the crowd when they perform tracks from their new album "Light it up". Performing in the vein of Nickelback and vintage Alice in Chains, Rev Theory is the perfect band to round out the bill and they couldn't be more excited to hit the open road. "We are so pumped to be a part of the Jagermeister Music Tour!" says Julien Jorgensen, guitarist for Rev Theory, "Jagermeister has been a big supporter of our music from the beginning and we're psyched to take our relationship to the next level."

"What a lineup!" says Rick Zeiler, Director of Strategic Marketing for Jagermeister, "We work long and hard to create the perfect synergy for each and every Jagermeister Music Tour and I believe we've hit the nail on the head with this one. We've been sponsoring Hinder for over three years and they're one of our favorite bands. Coincidentally, Jagermeister is Hinder's favorite shot. It doesn't get much better than that!"

The Tour will rock through December and each show will be rounded out with a local Jagermeister sponsored band. On the road since 2002, The Jagermeister Music Tour, now produced by GMR Entertainment, has become THE rock show to see. For less than $30 a ticket, fans will not only have the opportunity to experience a great show, but also have a chance to snag some great Jagermeister prizes and giveaways like JagerMusic compilation CD's, as well as plenty of Jagermeister shirts, hats, and more. Other prizes provided by Tour sponsors include custom items from Schecter Guitars, Peavey Electronics, and JVC Mobile Entertainment.*

The Jagermeister Music Tour will be advertised in print and on radio. For more information, check out www.JagermeisterMusicTour.com or www.Ticketmaster.com . Tickets on sale soon! Get ready to rock!

Jagermeister is dedicated to music, not underage drinking.

About Jagermeister

Imported from Germany and made with herbs and spices, Jagermeister is the most popular shot brand in the United States and the leading imported cordial. Known for its creative marketing and innovative promotions, Jagermeister is proud to be a part of the music scene and an active supporter of up-and-coming musicians. Jagermeister is imported by Sidney Frank Importing Co., Inc. of New Rochelle, NY who encourages all those 21 and over to drink responsibly.

About GMR Entertainment

GMR Entertainment offers clients comprehensive services including: music/entertainment strategy and consulting; talent procurement and licensing; experiential live activation; entertainment partnerships; brand integration/product placement; and digital consulting and marketing.

GMRE has received numerous industry accolades including awards for its work with clients such as AXE, Nokia and Verizon FiOS. With offices in Milwaukee, Chicago, Charlotte, Detroit, San Francisco, Los Angeles, New York Seattle, Toronto and London, GMRE is a division of GMR Marketing which is a member of The Radiate Group, a global network of independently branded marketing services agencies operating within the Omnicom Group Inc.

*Must be 21 or over to be eligible for prizes. Giveaways and raffle prizes are subject to state and local laws and are not available in California and may not be available at other shows.

    Jagermeister Music Tour Fall 2008 Tour featuring Hinder dates and cities:
    10/24 Magna, UT             Great Salt Air
    10/25 Blackfoot, ID         El Rey Events Center
    10/28 San Diego, CA         4th and B Theater
    10/29 Tucson, AZ            Rialto Theatre
    10/30 Las Vegas, NV         The Palms Theater Palms Casino Resort
    11/1 Reno, NV               Grand Sierra Resort Theatre
    11/2 Anaheim, CA            The Grove of Anaheim
    11/4 Los Angeles, CA        Wiltern Theatre
    11/10 Ft Walton Beach, FL   The Swamp
    11/12 Baltimore, MD         Rams Head Live
    11/14 Worcester, MA         The Palladium
    11/15 Allentown, PA         Crocodile Rock
    11/16 Montclair, NJ         Wellmont Theatre
    11/19 New York, NY          Nokia Theatre
    11/20 Atlantic City, NJ     House of Blues
    11/22 Myrtle Beach, SC      House of Blues
    11/23 Knoxville, TN         Valarium
    11/24 Starkville, MS        Rick's Cafe
    11/26 Tulsa, OK             Cain's Ballroom
    11/28 Springfield, MO       Shrine Mosque
    11/29 Omaha, NE             Sokol Auditorium
    11/30 Wichita, KS           TBA
    12/2 Minneapolis, MN        First Avenue
    12/3 Des Moines, IA         Val Air Ballroom
    12/4 Kansas City, MO        The Beaumont Club
    12/7 Houston, TX            Verizon Wireless Theater
    12/11 Milwaukee, WI         The Eagles Club
    12/12  Cincinnati, OH       TBA
    12/13 Ft Wayne, IN          Piere's
    12/15 Dayton, OH            Ervin J Nutter Center
    12/17 Grand Rapids, MI      TBA
    12/18 Youngstown, OH        Wedgewood Entertainment Center
    12/19 Detroit, MI           TBA
    12/20 Cleveland, OH         TBA
    12/22 Indianapolis, IN      Egyptian Room @ Murat Centre

(ABOVE DATES SUBJECT TO CHANGE, CHECK LOCAL LISTINGS)

    For more information, contact:
    Sarah Zeiler
    619-857-2774
    szeiler@sidneyfrankco.com