Fox Entertainment Group and Beliefnet Name Beth-Ann Eason General Manager and Chief Operating Officer of Leading Spirituality Web Site

Former Martha Stewart Living Omnimedia and Yahoo! VP to Oversee Business Operations for Beliefnet.com

Fox Entertainment Group and Beliefnet Name Beth-Ann Eason General Manager and Chief Operating Officer of Leading Spirituality Web Site

LOS ANGELES, March 12 /PRNewswire/ -- Fox Entertainment Group (FEG) announced today that Beth-Ann Eason has been named General Manager and Chief Operating Officer of Beliefnet.com, the leading multi-faith online community for faith and spirituality, acquired in December by Fox Digital Media. Ms. Eason will direct Beliefnet's sales, marketing and technology strategies and joins Beliefnet's Editor in Chief and President, Steven Waldman, in reporting to Dan Fawcett, President of Fox Digital Media (FDM).

Ms. Eason, known widely as a top sales executive and dynamic Web publishing veteran, comes to Beliefnet from Martha Stewart Living Omnimedia (MSLO) where she was an SVP, responsible for leading the company's online sales and business operations and participated in the re-launch of MarthaStewart.com. Prior to MSLO, she held successful executive tenures at Yahoo! Inc., Ziff Davis and DoubleClick.

"Beth-Ann is a consummate professional with a proven track record of generating results for some of the world's biggest media companies," said Dan Fawcett, President of Fox Digital Media. "I have no doubt that her unique combination of professional skill and personal character will make her an extraordinary leader of Beliefnet."

Beliefnet is part of Fox Digital Media, which recently expanded its role to include supporting FEG's vast cable, TV and film brands online and drive the Company's continued growth in the online market.

"Beliefnet's immense collection of meaningful content and numerous connective opportunities combined with Fox's vast resources puts it in a prime position to both drive and benefit from today's tremendously active spirituality market," said Ms. Eason. "I'm excited to work with Dan, Steve and their teams and to contribute to Beliefnet's continued growth and success."

Before she joined MSLO, Ms. Eason spent an illustrious six years at Yahoo! Inc., ultimately rising to the position of VP of Category Development where she was responsible for leading advertising solutions and client-focused partnerships in addition to creating and managing the "Client Strategist" concept. At Ziff Davis Media, Ms. Eason was SVP, Business Development, where she drove sales for an innovative integrated marketing strategy. At DoubleClick, a New York based Internet advertising network, she spearheaded acquisition efforts to develop an ad network of more than 100 Web content sites, and was responsible for more than half of DoubleClick's Web partnerships.

Ms. Eason has also served as Associate Publisher and Director of Advertising for SRDS, and has held account management and sales positions at Family Circle, AdWeek and The New Yorker. Additionally, she served as Special Events Coordinator for the Manhattan Yacht Club's International Yacht Club Challenge.

Ms. Eason is a 2006 inductee into the Advertising Hall of Achievement. She has held board positions with the Online Publishers Association and the Internet Advertising Bureau, and is currently on the board of the Advertising Club of New York where she received the President's Award in 2007. She has a BS in Marketing from Lehigh University in Bethlehem, Pennsylvania.

About Beliefnet

Beliefnet, winner of the 2007 National Magazine Award for General Excellence Online, is the largest online community for spirituality and inspiration. Its mission is to help people find and walk a spiritual path that instills comfort, hope, clarity, strength and happiness for people who are exploring their own faith or curious about other spiritual traditions. Beliefnet offers a wide variety of resources including social networking tools, articles, quizzes, devotionals, sacred text searches, photo galleries and intimate interviews with noted politicians, celebrities and spiritual leaders. Beliefnet has approximately three million unique visitors each month and a daily email newsletter readership of nearly 11 million subscribers. The company, which is a subsidiary of Fox Digital Media and Fox Entertainment Group, is not affiliated with any spiritual organization or movement, and has partnerships with TIME magazine, Yahoo!, and Chicken Soup for the Soul.

About Fox Entertainment Group

Fox Entertainment Group (FEG) is a unit of News Corporation NYSE: NWS NYSE: NWS.A. It is principally engaged in the development, production and worldwide distribution of feature films and television programs, television broadcasting and cable network programming. The Company's studios, production facilities and film and television library provide high-quality creative content, and the Company's broadcasting and cable networks provide extensive distribution platforms for the Company's programs. Fox Digital Media is a division of FEG dedicated to setting distribution strategy and licensing programming from all FEG divisions to new, digital outlets.

About News Corporation

News Corporation NYSE: NWS NYSE: NWS.A ASX: NWS ASX: NWSLV had total assets as of September 30, 2007 of approximately US$64 billion and total annual revenues of approximately US$30 billion. News Corporation is a diversified entertainment company with operations in eight industry segments: filmed entertainment; television; cable network programming; direct broadcast satellite television; magazines and inserts; newspapers; book publishing; and other. The activities of News Corporation are conducted principally in the United States, Continental Europe, the United Kingdom, Australia, Asia and the Pacific Basin.

    Press Contact:
    Dana M. Harris
    Fox Entertainment Group
    (310) 369-7255
    dana.harris@fox.com

    Caren Browning
    Beliefnet
    (212) 561-7464
    Caren.browning@morris-king.com
Website: http://www.Beliefnet.com/




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