MTV Networks International, Paramount Digital Entertainment and Dickhouse Productions to Debut Digital and Film Launches of Hit MTV Franchise Jackass Internationally

NEW YORK, March 12 /PRNewswire/ -- On the heels of the successful U.S. release, MTV Networks International, Paramount Digital Entertainment, both part of Viacom Inc. NYSE: VIA NYSE: VIA.B, and Dickhouse Productions today announced the international roll-out of JACKASSWORLD.com, a new online community for the Jackass franchise and JACKASS 2.5, the first ever, studio- backed feature film to premiere and be streamed in its entirety online. JACKASS 2.5 will be available online at JACKASSWORLD.com and on DVD. Rolling out first on Wednesday, March 12 in the UK, Italy and Spain, the film and website will debut region by region in eight other territories, including Australia, Brazil, France, Germany, Japan, Mexico, Netherlands, and Nordic in the days and months following.

A joint venture between MTV and Dickhouse Productions, JACKASSWORLD.com is a single global destination for all Jackass content, dynamically localized for all participating regions. Available in over 30 languages, JACKASSWORLD.com is the definitive place where fans can unite with each other, as well as interact with the Jackass cast and crew. JACKASSWORLD.com will feature all three seasons of the Jackass and Wildboyz series, all new and original programming with the cast, editorial features, webisodes, never-before-seen footage, contests, nonsense and other scatological trivialities. Additionally, the site will feature mobile applications, games and a Jackass-take on emerging new media and social networking technologies.

"The hilarious and cringe-inducing antics of the Jackass phenomenon transcend audiences and languages across the globe and in response to this, we're intent on constantly creating original new content everywhere our audience is," said Gideon Bierer, Senior Vice President, MTV Networks International. "The JACKASSWORLD community engages and connects these audiences worldwide with a deeper experience, allowing fans to relive favorite moments, explore behind-the-scenes footage and unprecedented access to the cast."

Available on the JACKASSWORLD community, JACKASS 2.5 is every bit as unbelievable as the preceding movies, combining stunts, pranks and all new lows. Created by MTV New Media and Paramount Digital Entertainment, JACKASS 2.5 includes never-before-seen footage and interviews and features long- standing cast members Johnny Knoxville, Bam Margera, Chris Pontius, Dave England, Steve-O, Ehren McGhehey, Jason "Wee Man" Acuna, Preston Lacy and Ryan Dunn.

In just over two months, fans have watched nearly 4.5MM behind-the-scenes, archival and user-generated videos on JACKASSWORLD.com, while streams of Jackass 2.5 have fast approached the 3MM mark. The site also is proving to be deeply engaging: the average viewer spends nearly 11 minutes on the site at a time and initiates nearly 5 video streams per session.

"We are incredibly pleased with the way U.S. audiences have received Jackass 2.5 since its online premiere," states Alex Carloss, Executive Vice President and General Manager Worldwide Digital Distribution, Paramount Digital Entertainment. "We now are looking forward to rolling out this one- of-a-kind digital property to the rest of the world."

"When we set out to make jackass number two, we made more than a movie - we made almost two movies. All the guys were so red hot, we just couldn't stop filming," said Jeff Tremaine, Producer and Co-Creator of Jackass. "Now with JACKASS 2.5, we finally have a great way to release the rest of this movie- worthy footage."

Simultaneously launching with the JACKASSWORLD community and JACKASS 2.5, the unrated JACKASS 2.5 DVD, from Paramount Home Entertainment, will be available for purchase at all major DVD retailers, as well on JACKASSWORLD.com. A full-blown, full-length DVD that includes totally unrated stunts never before seen, the JACKASS 2.5 Unrated DVD is stuffed with over an hour of special features exclusive to the DVD, including 16 bonus segments and The Making of JACKASS 2.5.

About MTV Networks International

MTV Networks International includes the premier multimedia entertainment brands MTV: Music Television, VH1, Nickelodeon, TMF (The Music Factory), VIVA, Flux, Paramount Comedy, Comedy Central, Game One, Neopets, GameTrailers, Shockwave, Addicting Games, Atom Films and Xfire. MTV Networks' brands are seen globally in 560 million households in 162 countries and 33 languages via more than 150 locally programmed and operated TV channels and more than 350 digital media properties. The company's diverse holdings also include interests in television syndication, digital media, publishing, home video, radio, recorded music, licensing & merchandising and two feature film divisions, MTV Films and Nickelodeon Movies. MTV Networks is a unit of Viacom Inc. NYSE: VIA NYSE: VIA.B.

About Paramount Digital Entertainment

Paramount Digital Entertainment (PDE) is a division of Paramount Pictures Corporation. PDE develops and distributes filmed entertainment across worldwide digital distribution platforms including online, mobile and portable devices, videogames, virtual worlds and emerging technologies. Paramount Pictures Corporation (PPC), a global producer and distributor of filmed entertainment, is a unit of Viacom NYSE: VIA NYSE: VIA.B, a leading content company with prominent and respected film, television and digital entertainment brands. The company's labels include Paramount Pictures, Paramount Vantage, Paramount Classics, DreamWorks, MTV Films and Nickelodeon Movies. PPC operations also include Paramount Digital Entertainment, Paramount Home Entertainment, Paramount Pictures International, Paramount Licensing Inc., Paramount Studio Group, and Worldwide Television Distribution.

About Paramount Home Entertainment

Paramount Home Entertainment (PHE) is part of Paramount Pictures Corporation, a unit of Viacom NYSE: VIA NYSE: VIA.B, a global entertainment company that produces and distributes filmed entertainment through the Paramount Motion Picture Group. PHE is responsible for the worldwide sales, marketing and distribution of home entertainment products on behalf of various parties including: Paramount Pictures, DreamWorks SKG, Paramount Vantage, Paramount Classics, Nickelodeon, MTV, Comedy Central, CBS, PBS and Hasbro and for providing home entertainment fulfillment services for DreamWorks Animation Home Entertainment.