It's a Big Green World Out There ....

FORT COLLINS, Colo., April 15 /PRNewswire/ -- The GenGreen Network makes its launch as the first comprehensive national online community of individuals, businesses and organizations sharing a common interest in saving the planet. The online resource is a multi-faceted easy to use platform including all the tools anyone needs to live a sustainable life and create local connections for eco-conscious communities all across the country. www.gengreen.org

With its fresh and effective take, the site, described as a "call to action" by Casey Verbeck, CEO of GenGreen, identifies the best of the local green scene (including events, places, businesses, activities and jobs) in cities throughout the United States. Information and resources on the site are researched and noted by city-savvy individuals and hometown residents who share true insights to the local green lifestyle. "Businesses and consumers have new opportunities to think beyond the traditional barriers to encourage innovation and discoveries; driving social transformation through green economic development," says Verbeck. "GenGreen is a tool for businesses and a solution for consumers. We have worked to create an extraordinary and comprehensive resource for green and sustainable living locally and across the country."

Using local eco-lifestyle notables, the GenGreen Network is growing as a functional tool on the particular sustainable needs and preferences of respective cities. The site is teeming with a community eager to share, comment and recommend content and information on all things green in each state.

    The features and functionality of gengreen.org includes:
    -- My GenGreen allows users to create a customized profile including
       favorites, pictures and commentary, connecting with others
    -- The Network helps 'mainstream green' for all by supporting local
       vendors and service providers in 354 cities across the country
    -- Expert information on local green businesses, forums and activities
    -- Green job listings for positions at eco-conscious companies

"One of the largest challenges we face as conscious consumers is being able to find the resources and products we are looking for within our region of living," explains Verbeck. GenGreen builds momentum by embracing the ideals of sustainability and localization. With a weekly average of 65,000 unique visitors coming to the site, it's very clear the GenGreen network is on track to create a desired destination.

Founder & COO Charisse McAuliffe and Verbeck recognized the need to lay the groundwork for people to live their sustainable lives more easily. Their design of a perfect online community resource, GenGreen, shifts the mindset of the general public towards social responsibility and green economic development.

The GenGreen Network will continuously use its content to build destinations for accessing eco-lifestyle information. Moreover, GenGreen will be featured on the big screen in Benjamin Bratt's new film, Mission Street Rhapsody. In addition to national advertising from green leaders such as REI, New Leaf and Patagonia, GenGreen receives hundreds of personal testimonials from businesses and individuals trying to stay connected in this big green world.

For a look inside the GenGreen Network and to Discover, Connect and Be Heard, please visit www.gengreen.org

    Contact:  OrganicWorks Marketing
              Aliza Fisher/Cheryl Roth
              212-253-0474
              aliza@organicworksmarketing.com