NEW YORK, March 14 /PRNewswire/ -- Cellulite is a serious cosmetic problem. The unfortunate truth is that cellulite can develop on women of any age or size. The term "cellulite" was developed in the late 1960s referring to dimpled skin on thighs and buttocks, but long before then women have struggled to deal with this unsightly condition. Cellulite affects 80% of women and, sadly, there are many factors at the root of its cause but no easy way to reduce its appearance -- until now, because NIVEA body is introducing two new innovative products: Good-bye Cellulite Gel-Cream and Good-bye Cellulite Patches.
Good-bye Cellulite Gel-Cream is specially formulated with skin's own L- Carnitine to visibly reduce the appearance of cellulite. L-Carnitine is an amino acid derivative found naturally in the skin that supports the conversion of fat into energy. As we age, it depletes overtime. But when applied topically to the skin, especially problem areas such as thighs, buttocks and stomach, L-Carnitine reduces fatty acids and promotes collagen synthesis. After two weeks of applying Good-bye Cellulite Gel-Cream once or twice daily, consumers perceived their skin to be noticeably firmer and smoother. After four weeks, the signs of cellulite was visibly reduced.
And there's more ....
To help target the more stubborn areas that don't typically respond well to even the most drastic anti-cellulite measures, NIVEA body has designed Good-bye Cellulite Patches for a continuous release of L-Carnitine onto the skin. By wearing these patches 2 to 3 times a week for 8 hours per use, the patch will effectively treat thighs, buttocks and stomach. Within two weeks skin will be noticeably firmer and within four weeks there will be a visible reduction in the appearance of cellulite. For best results, use Good-bye Cellulite Gel-Cream and Good-bye Cellulite Patches together to achieve smoother and firmer, touchable skin.
NIVEA body continues to maintain its status as the world's #1 bodycare line by constantly introducing innovative formulations to the market. Good- bye Cellulite launched globally last year and has already become the #1 seller in the anti-cellulite category in Italy, Portugal, France, Turkey, Belgium and the Netherlands.
Good-bye Cellulite Gel-Cream and Good-bye Cellulite Patches will be available at food, drug and mass merchandisers nationwide in March 2007 for $12.99 per item.