Capri International Introduces Signature Product at the 2007 International Beauty Show

NEW YORK, March 13 /PRNewswire-FirstCall/ -- Capri International, a BrandQuest Development Group (Pink Sheets: BQDG) operating company, dazzled trade and consumer audiences with the unveiling of its first beauty product, Boof aerosol dry shampoo at the 2007 International Beauty Show (IBS) held at the Jacob Javits Convention Center in New York City.

The buzz at IBS New York is centered on Boof, an aerosol dry shampoo product that instantly cleans, moisturizes and volumizes hair, specifically made for people on the go. After more than two years under development, Boof was introduced to large crowds and amazing response at IBS and will be distributed through direct-to-consumer sales channels beginning later this month.

"We've had such a wonderful response from distributors, salons and consumers -- both men and women -- that stopped by the booth and attended product demonstrations have been so receptive and can't order enough of the product," said Capri Int'l CEO Michael Capri. "If this is any indication of how the consumer market place might react to Boof, we won't be able to stock the shelves fast enough."

Founded by Michael Capri, Capri International is an emerging beauty company with hair care, skin care and makeup products in development and is poised to quickly launch a full line of quality men's and women's makeup products later this year. Also in development is a line of men's and women's skin care products. Capri International was acquired by BrandQuest in October of 2006.

BrandQuest will assist Capri International in growing its business through strategic marketing, advertising and communications efforts to officially launch its first set of products, while building brand awareness with consumers and creating a solid revenue base. Once positioned properly, BrandQuest will then successfully bring the company public -- a process they coined the ultimate BrandQuest.

Founded by strategic marketing and advertising veteran Joe Moscato and seasoned Wall Street executive Gary F. Labrozzi, the BrandQuest business model employs a full suite of turnkey and seamless growth, financial, investment and regulatory services for small cap companies that want to enter the securities markets.

"We're pleased with the accomplishments that Mike and his team have made in a very short time since we took over ownership of Capri," said BrandQuest President Joe Moscato. "We're confident in Boof and the success it will find among consumers -- especially after seeing first hand the response the product had at IBS."

For more information, please contact Frank Labrozzi or Joe Moscato at 212-968-0077.

About the International Beauty Group

Produced by Questex Media Group, Inc. and presented by American Salon, American Spa and Medical Spa Report magazines, IBS New York is the largest and longest running professional beauty event in the country. IBS New York, International Esthetics, Cosmetics & Spa Conference and the Las Vegas Hair & Nail Conference are for professionals only and reach a wide cross-section of participants from beauty and spa product manufacturers and distributors to salon and spa owners and managers, hair stylists, hair colorists, estheticians, makeup artists, nail technicians, dermatologists and massage therapists.

About BrandQuest

BrandQuest was formed to serve as a vehicle for the purpose of acquiring operating businesses as subsidiaries. The thrust of the company's business model is management expertise in mergers acquisitions and branding through media and advertising. Bringing Wall Street and Madison Avenue together with the ultimate BrandQuest!

The Wall Street Side: The focus of acquisitions are not limited to a particular industry, but it has focused its efforts on acquiring an operating business in the manufacturing, distribution, medical diagnostic clinics and insurance products that meet consumer needs. The company intends to acquire one or more businesses in diverse industry segments through a merger, capital stock exchange, asset acquisition, or other similar business combination. However, contemplated transaction is subject to shareholder approval, along with certain regulatory approvals including the filing of a proxy statement with the Securities and Exchange Commission.

The Madison Avenue Side: Through company's subsidiaries, it provides behavior-based means of communication for consumer packaged goods and services. The media advertising operates in two segments: BrandQuest Marketing Media Services and BrandQuest Health Source. The BrandQuest Health Source segment offers women's wellness through its clinics and direct-to-patient informational supplements on the need for health scans for early detection of cancer.

Safe Harbor Statement

This release includes forward-looking statements, which are based on certain assumptions and reflect management's current expectations. These forward-looking statements are subject to a number of risks and uncertainties that could cause actual results or events to differ materially from current expectations. Some of these factors include: general global economic conditions; general industry and market conditions and growth rates; uncertainty as to whether our strategies and business plans will yield the expected benefits; increasing competition; availability and cost of capital; the ability to identify and develop and achieve commercial success; the level of expenditures necessary to maintain and improve the quality of services; changes in the economy; changes in laws and regulations, including codes and standards, intellectual property rights, and tax matters; or other matters not anticipated; our ability to secure and maintain strategic relationships and distribution agreements. The Company disclaims any intention or obligation to update or revise any forward-looking statements, whether as a result of new information, future events or otherwise.