Webcast Alert: State of the Nation Report: Improving Colon Cancer Detection and Screening

MARLBOROUGH, Mass., Nov. 9 /PRNewswire/ -- In conjunction with a panel presentation conducted from the American College of Gastroenterology's 70th Annual Scientific Meeting, you are invited to listen to a discussion featuring prominent physicians and a colon cancer patient on the public health issue of colon cancer, challenges with screening and new options available to aid in screening and prevention. The panel discussion can be accessed over the Internet at http://www.videonewswire.com/event.asp?id=30935

What: State of the Nation Report and Discussion on Improving Colon Cancer Detection and Screening * Dr. Mark Fendrick, Professor of Internal Medicine and Professor of Health Management and Policy, University of Michigan Health System * Dr. David Spratt, Vice President, Medical Administration and Corporate Medical Director, Crown, Cork & Seal * Mrs. Renee Whitmore, colorectal cancer patient * Dr. Barry Berger, Vice President of Laboratory Medicine, EXACT Sciences Where: http://www.videonewswire.com/event.asp?id=30935 How: Over the Internet -- Simply log on to the web at the address above. Contact: Melissa Hill, Atkins + Associates, +1-858-527-3482.

For the next 90 days, this panel discussion will be archived at the address above exclusively for the media.

Colorectal cancer is the second leading cause of cancer-related deaths claiming the lives of 57,000 individuals each year in the United States. This is second only behind lung cancer deaths. It is recommended that all individuals over the age of 50 be screened for colon cancer. However, only 30- 40% of this target population reports ever being screened. Further, the American Cancer Society has established a goal of increasing the percentage of individuals over the age of 50 being screened to 75% by 2015. Education is the key to increasing screening and saving lives.

(Minimum Requirements to listen to broadcast:

The Windows Media Player software, downloadable free from http://www.microsoft.com/windows/windowsmedia/EN/default.asp and at least a 28.8Kbps connection to the Internet. If you experience problems listening to the broadcast, send an email to webcast@multivu.com.)