Ashley Schachner Joins Amplify Sports and Entertainment as Account Director

NEW YORK, Nov. 7 /PRNewswire/ -- Amplify Sports and Entertainment, LLC (www.ampfirm.com), specialists in strategic sponsorship consultation, activation, and measurement analysis, today announced the addition of Ashley Schachner as account director. Schachner brings 10 years of experience developing, selling and executing strategic-based solutions to drive corporate initiatives through high profile sports and A-List Entertainment marketing platforms.

"Ashley brings Amplify a wealth of experience including concept development, sponsorship negotiations, program management and promotional marketing for marquee brands in the music and sports industries," says Michael A. Neuman, President of Amplify Sports and Entertainment. "We welcome Ashley to the team and are eager to apply her broad expertise to our clients."

Prior to joining Amplify, Schachner served as an Account Manager for IMG Consulting, a premier sports and entertainment agency, where she managed a team responsible for developing Verizon's sponsorship marketing strategy, contract negotiations, exclusive content acquisition, and activation plans. Client projects included Gwen Stefani's 'The Sweet Escape' Tour, Dave Matthews Band Festival, GRAMMY Awards, and the Kanye West Tour.

Earlier in her career, Schachner worked at SAVVY Management, where she coordinated press for special events including the Master Apprentice Collection Fashion Show, the New York National Boat Show, and the opening of the Union Square Virgin Megastore, among others.

Schachner holds a Bachelor of Arts in Psychology from Binghamton University.

About Amplify Sports and Entertainment, LLC

Amplify Sports and Entertainment, LLC specializes in maximizing clients' investments in sports, lifestyle and entertainment sponsorship. Through strategic insight, Amplify builds brands by customizing compelling, relevant and memorable marketing programs that drive sales by establishing a deeper, more emotional bond with target consumers. Proprietary tools, the Sponsorship Snapshot(TM) and the Sponsorship Amplifier(TM), offer the industry the most comprehensive resources for evaluating return on sponsorship marketing investments. Clients include: ABSOLUT(R) VODKA, Allergan, Inc., Cruzan(R) Rum, CSTV Online, Inc., Gardenburger, Harlem Globetrotters, ING Direct, Level(TM) Vodka, National Basketball Retired Players Association, National Grid (KeySpan Corporation), Nikon, Inc., Strike Ten, USA Field Hockey and XanGo, LLC. For more information on Amplify Sports and Entertainment, LLC visit www.ampfirm.com.