SPRING BLING '07 is Why BET is Hot, Period!

NEW YORK, March 30 /PRNewswire/ -- BET'S SPRING BLING puts Riviera Beach on the map as thousands of spring breakers hit the beach to enjoy an entertaining weekend filled with sun, great performances, and the hottest R&B and hip-hop entertainers in the country. Scorching performances by Akon, Omarion, Neyo, Rich Boy, Paul Wall, Chamillionaire, Mike Jones, Pretty Ricky, Marques Houston, Swiss Beats, UNK, Lloyd, and MIMS, with Junior Reid and Cham reinforce the tag line "This is Why We're Hot." Tune in to see competitions, sizzling performances and games including an all out battle of celebrity siblings with R&B sensations Pretty Ricky and Cherish, April 4 - 8 only on BET.

And there's more, jump starting the three day beach fest are exclusive behind the scenes previews of SPRING BLING a day early with a special edition of ACCESS GRANTED premiering, Wednesday, April 4 2007 @ 7:30 p.m. ET/PT. For even more exclusive coverage, log on to BET.com and its broadband channel ONBLAST to access behind-the-scenes footage, chat on the SPRING BLING message boards, and view hilarious images of SPRING BLING audience members on the P.O.V. blog, get recaps of the shows, view talent rehearsals, and much more.

                         SPRING BLING '07 LINE-UP

  PREMIERE:               Wednesday, April 4 @ 7:30 p.m. *ACCESS GRANTED*
                          Thursday, April 5 @ 8:00 p.m.  - 10:00 p.m. ET/PT
                          Friday, April 6 @ 8:00 p.m. - 10:00 p.m. ET/PT
                          Saturday, April 7 @ 11 a.m. - 5:00 p.m. ET/PT
                          (Encore marathon - Saturday, April 6 @ 5:00 p.m.
                          and Sunday, April 8 @ 2 p.m. ET/PT)

  SHOWS:

  -- Freestyle -- The ultimate adrenaline filled rap competition where
     emcees battle it out to be crowned king or queen of the SPRING BLING
     mic -- Premiere: Thursday, April 5 @ 8:00 p.m. ET/PT

  -- Get To Steppin' -- Step competition with celebrity judges where
     national teams compete for prizes-Premiere : Thursday, April 5 @
     8:30 p.m. ET/PT

  -- Beach Towel Throwdown (Part 1) -- BET's livest hip-hop & R&B concert
     series featuring Akon, Omarion, Chamillionaire, Young Jeezy and Marques
     Houston -- Premiere:  Thursday, April 5 @ 9:00 p.m. ET/PT

  -- Rides, Rims and Runway -- A unique car show featuring the most tricked
     out rides, sizzling models and hot performances coupled with celebrity
     judges -- Premiere: Friday, April 6 @ 8:00 p.m. ET/PT

  -- Beach Towel Throwdown (Part 2) -- BET's livest hip-hop & R&B concert
     series featuring Akon, Omarion, Chamillionaire, Young Jeezy and Marques
     Houston -- Premiere:  Friday, April 6 @ 9:00 p.m. ET/PT

  -- Jumpoff -- Spring Bling's Ultimate Dance Party -- Premiere:  Saturday,
     April 7 @ 11:00 a.m. ET/PT

  -- 21 Questions -- A hilarious comedian hits the beach to ask celebrities
     and spring blingers 21 of the most outrageous questions -- Premiere:
     Saturday, April 7 @ 11:30 a.m. ET/PT

  -- Cheers, Jeers and Tears -- Spring Bling's ultimate version of the gong
     show with celebrity judges -- Premiere:  Saturday, April 7 @
     12:00 p.m. ET/PT

  -- Sibling Rivalries -- Celebrity siblings and R&B groups Cherish and
     Pretty Ricky battle it out on how well they know each other and work as
     a team in this hilarious battle of the bond -- Premiere:  Saturday,
     April 7 @ 12:30 p.m. ET/PT

  -- Irreplaceable -- Spring Bling's hot and steamy version of the dating
     game -- Premiere:  Saturday, April 7 @ 1:00 p.m. ET/PT

  -- Revamped -- The hottest dance teams across the country reenact their
     favorite dance videos and compete on the Spring Bling stage all
     accompanied by live performances an celebrity judges -- Premiere:
     Saturday, April 7 @ 1:30 p.m. ET/PT

  -- TOP 25 COUNTDOWN -- The SPRING BLING edition of BET's weekend music
     special where artists countdown 25 of their all time favorite video
     picks -- Premiere:  Saturday, April 7 @ 1:30 p.m. ET/PT

  EXECUTIVES IN CHARGE:  Reginald Hudlin, President of Entertainment
                    Stephen G. Hill, Executive Vice President - Music
                          Programming
                         Lynne Harris-Taylor, Vice President - Specials
                         Eugene Caldwell, Vice President - Production

  EXECUTIVE PRODUCERS:   Stephen G. Hill and Lynne Harris-Taylor

  SHOW HOSTS:            Rocsi, 106 & PARK
                         Terrence, 106 & PARK
                         Big Tigger, BET
                         Julissa, BET
                         Alesha Renee, BET
                         Lamorne, BET
                         Danella, THE BLACK CARPET
                         Toccara, THE BLACK CARPET
                         Q45, RAP CITY
                         Pro Style, 106 & PARK
                         Darrin Henson, Soul Food
                         Marques Houston, TUG
                         Lloyd, Universal

                     CELEBRITY GUESTS and PERFORMERS
  Akon                    Omarion               Chamillionaire
  Mike Jones              Rich Boy              MIMS
  Young Buck              Neyo                  Paul Wall
  Darrin Henson           Jim Jones             Marques Houston
  Pretty Ricky            Remy Ma               Swizz Beatz
  Lloyd                   Fabolous              Cham
  Huey                    Laurie Ann Gibson     Remy Ma
  Jr. Reid                Lil Mama              Bobby V.
  Cherish                 Pastor Troy           Fizz

  About BET Networks

BET Networks, a subsidiary of Viacom, Inc. (NYSE: VIA) , is the leading provider of media and entertainment for African Americans and consumers of Black culture on a global basis. The primary BET cable network reaches more than 84 million households and can be seen in the United States, Canada and the Caribbean. BET Digital Networks -- BET J, BET Gospel, and BET Hip-Hop - are brands that combine to serve a broader and more diverse audience than the core network. BET.com is the number one internet destination for the target audiences. BET Mobile delivers music, gaming, and video content to the target audiences on wireless devices across virtually all service providers. BET Event Productions is a full-scale event management and production company with festivals and live events spanning the globe. BET International delivers BET content to the consumers of Black culture around the world. BET Networks inspires its audiences to make a difference in their lives and communities with a series of impactful pro-social initiatives under the Touch BET umbrella.

http://www.bet.com/