ChannelAdvisor Adds Over 170 New Retail Customers

RESEARCH TRIANGLE PARK, N.C., April 2, 2008 /PRNewswire/ -- ChannelAdvisor (http://www.channeladvisor.com/), the leading provider of e-commerce channel management solutions, announced today the addition of over 170 new retail customers using the ChannelAdvisor Complete(TM) platform to boost efficiency, cross-channel revenue and product visibility. Some of these brand names include HSN Interactive, LuggagePoint.com, Pacific Sunwear, Sharper Image, Under Armour and Victoria's Secret.

ChannelAdvisor combines best practices, innovative software and integrated technology to help retailers maximize their profits across multiple e-commerce channels -- including marketplaces like eBay, Amazon.com and Overstock.com; comparison shopping sites like Shopping.com, Shopzilla and Pricegrabber.com; and across all the major search engines. Designed exclusively for online retailers, ChannelAdvisor solutions enable businesses, both big and small to create, analyze and streamline e-commerce initiatives. The benefits include higher product sales and true, measurable ROI without costly IT investments.

"Online retailers are offered more selling opportunities than ever before. That's why it is important for them to leverage the broad range of online channels efficiently," says Scot Wingo, CEO of ChannelAdvisor. "We are enthusiastic about working with these top retailers and honing multi-channel e-commerce sales strategies that keep their products in front of online consumers."

ChannelAdvisor Complete is an integrated, on-demand solution that provides online retailers an efficient and profitable way to sell across multiple e- commerce channels including marketplaces, comparison shopping, search marketing and their own e-commerce stores.

    -- MarketplaceAdvisor(TM)
       (http://www.channeladvisor.com/products/marketplaceadvisor/) delivers
       greater efficiency for eBay sellers by allowing them to replace eBay
       tools with unique business rules and automation of selling strategies
       for increased revenues and reduced operational costs.
    -- MarketplaceAdvisor Premium(TM)
       (http://www.channeladvisor.com/products/marketplaceadvisor/premium/)
       enables retailers to automate e-commerce tasks from inventory
       management, to ad creation, to order fulfillment, so they can operate
       more strategically and grow profits across all channels, including
       eBay, Amazon.com, Overstock.com and all the major comparison shopping
       channels.
    -- SearchAdvisor(TM)
       (http://www.channeladvisor.com/products/searchadvisor/default.html)
       designed exclusively for retailers, provides a single interface to
       manage keywords and bids on a product margin basis and view campaign
       results by orders, products sold or revenue generated across the top
       search engines.
    -- ShoppingAdvisor(TM)
       (http://www.channeladvisor.com/products/shoppingadvisor/default.html)
       places entire comparison shopping campaign control in the hands of
       retail marketing managers. Through customized business rules, retailers
       can tailor product information to each specific engine, automatically
       evaluate product performance based on a variety of profitability goals,
       and analyze results through a comprehensive reporting interface.
    -- ChannelAdvisor Stores(TM)
       (http://www.channeladvisor.com/products/stores/default.html) enables
       retailers to manage inventory for their e-commerce store and a range of
       marketplace channels all from a single database, allowing them to
       combine across-the-board efficiencies and extend their brand to a
       broader audience.

About ChannelAdvisor Corporation

ChannelAdvisor Corporation provides technology and services that enable leading online retailers to maximize their products across multiple e-commerce marketplaces such as eBay, Amazon.com and Overstock.com, comparison shopping engines such as Shopping.com, Shopzilla, Nextag and Google Product Search and search engines such as Google, Yahoo! and MSN. In 2007, ChannelAdvisor managed over $2.1 billion in gross merchandise value (GMV) on behalf of its customers. ChannelAdvisor solutions combine best practices, on-demand software and integration technology to help retailers sell more products, faster, by automating labor-intensive, manual functions so they spend less time optimizing campaigns and more time solving marketing and business issues. ChannelAdvisor's customers include GSI Commerce, Brookstone, Abebooks and Motorola. ChannelAdvisor Corporation is headquartered in Research Triangle Park, NC with offices in Atlanta, Seattle, the United Kingdom, Australia, Ireland and Germany. For more information, visit http://www.channeladvisor.com/.