Back2School Web Site Launches

WRENTHAM, Mass., June 1 /PRNewswire-USNewswire/ -- As this school year finishes, a web site launches today designed to make next school year even better for parents and their kids. Designed to help parents prepare their kids for the new school year with less stress and more success, the site (http://www.back2school2007.com/) covers everything from making sure kids don't regress in the summer months to back-to-school shopping help and tips for next year.

Together with key corporate partners, Leapfrog and Kohl's Department Stores, PTO Today is launching the site to help parents get and stay connected with their children's education. Volumes of research prove the clear connection between more involved parents and more successful schools and students.

Back2School2007.com will debut June 1, 2007, offering everything you need to know to get in gear for the upcoming school year. Daily site updates include everything from the latest back-to-school tips and trends to an active blog tracking a team of parents as they make their way toward the new school year.

PTO Today's Back2School2007 program is a unique online resource for parents of school-aged children. With expert content laser-focused on "the intersection of parent and schools," the program is designed to help both parents and their children enjoy their best school year ever.

  The expert content covers critical parent-school topics such as:
  -- Communicating with your child's teachers;
  -- Taming the homework monster;
  -- Preventing "summer amnesia";
  -- Morning routines that work;
  -- How even working parents can get involved at school;
  -- Healthy school-day breakfast and lunch options;

PTO Today, Inc. was founded by former teacher and school administrator, Tim Sullivan in 1999 with a focus on providing the expertise parent-teacher group leaders need and the programs and services that can help those groups help their schools. Other offerings include the 80,000 circulation PTO Today Magazine and comprehensive web site (PTOToday.com). The back2school2007 web site is the first broad extension of the company's services out to the parent world at large (as opposed to the parent group leaders at schools).

About PTO Today, Inc.: PTO Today, Inc. has firmly established itself in the center of the parent group world as a valuable resource for parent group) leaders and as experts in developing high impact programs that serve those leaders and millions of school families in America. http://www.ptotoday.com/.

Media Contact: Michelle Tennant 828.749.3200 michelle@tennant.org http://www.presskit247.com/