M/I Homes Makes Another Smart Move

COLUMBUS, Ohio, Sept. 12 /PRNewswire-FirstCall/ -- M/I Homes, Inc. (NYSE: MHO) . With its aptly named Smart Move Event and Smart Move Mortgage, M/I is helping even more homebuyers find exactly the home they want. The event, and the mortgage itself, is M/I's way of helping people take advantage of a buyer's market by offering below-market financing, based on a 30-year fixed rate. For qualified buyers, their first year interest rate will be 3-3/8, second year, 4-3/8, and years 3-30, 5-3/8; all well below the going rate.

"Our Smart Move Financing is what makes the monthly mortgage payment on our homes so attractive, and we have homes at just about every price point," says Bill McDonough, Chief Marketing Officer of M/I Homes.

As an industry leader, M/I has been known for making many smart moves in the past that have helped shore up buyer and investor confidence -- most recently, through this event. With last week's announcement by Treasury Secretary Paulson still on the minds of nearly everyone, M/I's focus on customer value and satisfaction is a message that seems to be getting through.

"It really is a buyer's market. Just this year so far, we've sold over 1,250 homes to people who clearly get it. For them, buying now was a very smart move. They got M/I quality of construction, a very high level of customer care, a real value and a home that was made just for them," furthered McDonough.

For more than 30 years, M/I has kept the golden rule and the vision of their founder, Irving Schottenstein, top-of-mind: treat customers right. That principled approach to home building, and making people truly happy with the largest purchase they're bound to make, has helped M/I achieve a high degree of customer satisfaction and referral rates, a smart move in today's economy.

To find out more about M/I's Smart Move Event, go to www.mihomes.com/SmartMoveEvent.

About M/I Homes

Founded in 1976, M/I Homes has established an exemplary reputation based on a strong commitment to superior customer service, innovative design, quality construction and premium locations. Listed on the New York Stock Exchange under the symbol MHO, M/I Homes serves a broad segment of the housing market including first-time, move-up, luxury and empty nester buyers. The company is currently active in Florida, Illinois, Indiana, Maryland, North Carolina, Ohio and Virginia.