NEW YORK, April 10, 2008 /PRNewswire/ -- Industrial Color, the leader in digital capture and workflow services, today announced that Victoria's Secret, the leading retailer of women's apparel, lingerie, fragrances and personal care products has implemented GLOBALedit online image management software to connect its network of offices, staff and external suppliers to a rapidly growing visual asset library.
GLOBALedit connects creative and business communities, providing global access to massive photo collections and a suite of workflow tools that streamline and stimulate collaborative production workflow. Even at global distances, users enjoy the fastest possible, secure access to file-based assets with fully integrated high-speed file transfer powered by Aspera's breakthrough fasp(TM) technology.
BJ Gray, AVP Marketing Operations, Victoria's Secret, explains, "Our images are the foundation of our brand. Maintaining the Victoria's Secret brand requires a powerful, flexible system to catalog images, connect our various organizations, and drive more efficient workflows."
With GLOBALedit, Victoria's Secret is now empowered with online access to a common content library and an integrated array of Web services that expedite photo selection, image rights, asset routing, and image archiving. These services are optimized by industry-leading XMP metadata tools and state-of-the-art Aspera fasp(TM) transport.
"Victoria's Secret has energized its creative production workflow with GLOBALedit," said Steve Kalalian, president of Industrial Color, "making the process more efficient and stimulating more collaboration, both within the company and across suppliers."
Every day, files from the content library, now approaching seven terabytes, are transferred and shared quickly, efficiently, and securely via Aspera technology, including large, high-resolution files for the famous print catalogs, along with direct mail, print advertising, public relations and the growing Web properties.
This solution will be demonstrated at NAB 2008 in Las Vegas, April 14-17, at the Aspera booth in the South Upper Hall #SU15509.
About Industrial Color
Founded in 2001, Industrial Color provides end-to-end digital capture and workflow services, including digital equipment, technical support, color management, digital output and proofing, digital asset management, data archiving and data protection. GLOBALedit, the company's software solutions division, delivers state-of-the-art software technology that connects creative and business communities. Its dedicated, in-house software development team ensures rapid, quality release cycles and ongoing innovation to meet the ever evolving needs of its customers, including Best Buy, Gap / Old Navy, NBC Universal, Ogilvy & Mather, Showtime Networks, Victoria's Secret and Tween Brands Inc. Industrial Color has offices in New York, Los Angeles and Miami. For more information, visit http://www.industrialcolor.com and http://www.globaledit.com.
About Aspera
Aspera Inc. is a software development company creating innovative high- performance bulk data transport technologies that provide maximum speed, complete security and breakthrough bandwidth control at global distances. With several thousand endpoint and server licenses installed world wide, Aspera's fasp(TM) software products are becoming the industry standard for high-speed transfer of digital content in the media and entertainment marketplace and the technology of choice for enterprise-wide deployment for Fortune 500 companies. For more information, please visit http://www.asperasoft.com.
Website: http://www.industrialcolor.com/
Website: http://www.globaledit.com/
Website: http://www.asperasoft.com/