frog design Explores 'Motion' in New Issue of design mind Magazine

SAN FRANCISCO, Jan. 13 /PRNewswire/ -- Global innovation firm frog design today released the latest issue of its design mind print and online publication. The new issue explores business, technology, and design through the theme of "Motion." Features include:

(Photo: http://www.newscom.com/cgi-bin/prnh/20090113/AQTU509)

- "La Chute:" A cover piece by French photographer Denis Darzacq, who interprets the downfall of a generation of Parisians in his photo essay, La Chute or "The Fall."

-"Slow Innovation:" Associate Creative Director David Hoffer examines what makes for a lasting idea. Why do new ideas have a tendency to ricochet like pin balls around the cultural landscape, while ideas that really last move more like molasses in winter?

-"Mind the Gap:" Executive Creative Director Tjeerd Hoek explains why designing the space between moments is key to creating an engaging user interface.

-"The Unique Brain:" frog President Doreen Lorenzo writes a touching essay about the link between Attention Deficit and Hyperactivity Disorder and creativity, in which she discusses her son's successful bout with the diagnosis and how it has helped her to better manage uniquely creative talent.

-"Alonzo King:" Famed choreographer Alonzo King talks about the risks and rewards of collaboration in an interview by San Francisco Chronicle columnist Rachel Howard.

-"Driver Experience Design:" frog designers look at how we drive and why innovation in the cockpit, rather than under the hood, may be the auto industry's salvation.

-"Confessions of Extreme Air Travelers:" Seven intrepid travelers are profiled in this story on those men and women who spend more than 300 days a year working the security lines and angling for the exit row.

"By reading design mind, business leaders and design professionals gain ideas and insights into everything from social innovation and design research to technology news and management techniques," said Sam Martin, editor-in- chief of design mind. "Following the successful launch of our first print issue, we've taken the magazine to a new level, designing it so that our readers can easily engage with frog's leading thinkers."

Written by frog designers, technologists, and strategists, design mind articles provide the design and innovation community with perspectives on industry trends, emerging technologies, and global consumer culture. The magazine is published three times per year and features interviews with high- profile thought leaders along with contributions from external writers, designers, and photographers. The print edition is currently available for purchase in San Francisco at Alexander Book Company, Farley's, and Fog City News, in Austin at BookPeople, in New York at St. Mark's Bookshop, and in Shanghai, China, at the 100percent design store.

Readers can also access select content from the magazine online along with web-only features including a video series, a blog network, and interactive content from frog's exclusive speaker series events.

The premier print issue of design mind launched in July 2008 and was widely recognized by the design and business community as well as by publications such as BusinessWeek, Forbes, and The San Francisco Chronicle. The magazine has also been selected as a winner for STEP magazine's STEP Inside Design 100, on newsstands in March.

For more information on how to subscribe to design mind, please visit http://designmind.frogdesign.com or email designmind@frogdesign.com.

About frog design, inc.

frog design is a global innovation firm and works with the world's leading companies, helping them to create and bring to market meaningful products, services, and experiences. frog's multidisciplinary process reveals valuable consumer and market insights and inspires lasting, humanizing solutions. With a team of more than 400 designers, technologists, strategists, and analysts, frog delivers fully convergent experiences that span multiple technologies, platforms, and media. frog works across a broad spectrum of industries, including consumer electronics, telecommunications, healthcare, media, education, finance, retail, and fashion. Clients include Disney, GE, HP, Logitech, Microsoft, MTV, Seagate, Yahoo! and others. Founded in 1969, frog is headquartered in San Francisco, with studios in Austin, New York, San Jose, Seattle, Milan, Amsterdam, Stuttgart, and Shanghai.