Leading Online Relationship Service Perfectmatch.com(R) Partners with BeBetterGuys.com, a Lifestyle Resource for Men

SEATTLE, Jan. 24 /PRNewswire/ -- Perfectmatch.com(R), the fastest-growing online relationship service for adults seeking long-lasting relationships, announced today a partnership with BeBetterGuys.com, an online lifestyle resource. BeBetterGuys brings its expertise in men's fashion, grooming, dating, and etiquette directly to Perfectmatch's more than four million members. The BeBetterGuys "Game Plan" provides a nuts-and-bolts how-to approach guide to help Perfectmatch's male membership prepare for, and enjoy, a more successful in-person experience.

Perfectmatch and BeBetterGuys believe post-holiday "New Year's Resolutions" and the upcoming Valentine's Day holiday are the two leading reasons single men begin to seek a long-lasting relationship.

"We saw a need for lifestyle advice tailored specifically for men on Perfectmatch, and BeBetterGuys is the perfect fit," said Duane Dahl, Chief Executive Officer of Perfectmatch.com. "We have enjoyed a tremendous amount of success helping members find their 'perfect match' using the Duet(R) Total Compatibility System. Now with BeBetterGuys, we can now provide our male membership with practical and useful guides to assist them with successful in- person experiences, and also provide insightful information for our female members."

Under the partnership agreement, BeBetterGuys will provide Perfectmatch with content targeted to men including new bi-monthly articles, regular polls and weekly featured Q&As. Perfectmatch will also continue to feature the popular advice, articles and Q&As from leading resident relationship authority, Dr. Pepper Schwartz.

"It seems like all of us are in a time crunch these days," said Dr. Schwartz. "That's why a premium is placed on our free time, and searching for love online is such a time saver. This partnership with Perfectmatch and BeBetterGuys is an exciting opportunity for me to not only help online couples cultivate healthy relationships safely and successfully, but to also help men who have yet to meet that special someone online."

By popular demand, men want the insight and help to achieve their goal of finding true love. Being a part of a higher level of service Perfectmatch and BeBetterGuys is becoming the better smarter way to find your perfect match.

"No other online relationship site currently offers content specifically geared to male members," said BeBetterGuys co-founder David Boris. "BeBetterGuy's partnership with Perfectmatch.com reinforces our collective efforts to provide quality, forward-thinking resources to the men seeking to enhance their life and love style."

"While Perfectmatch.com successfully matches people online, advice from BeBetterGuys.com helps men be successful once they decide to take their online relationship offline," said BeBetterGuys co-founder Brian Joyner.

ABOUT PERFECTMATCH.COM(R)

Leaders in the online relationship service industry and now, the fastest growing dating and relationship site with millions of members, Perfectmatch.com was founded by the team who pioneered online dating and relationships. The foremost authorities in relationships on the Internet, the Perfectmatch.com team previously built and managed Kiss.com/uDate.com to over seven million members, leading up to the sale to InterActiveCorp (Match.com) in 2002.

Perfectmatch.com is for adults looking for lasting, meaningful relationships. It is the only relationship service to offer the Duet(R) Total Compatibility System (Duet(R)), co-developed by internationally renowned relationship authority, Pepper Schwartz, Ph.D. Based on 30+ years of research, the revolutionary Duet(R) analyzes each members Personality, Values and Ideals, Life and Lovestyle(TM) and Preferences to identify and find just the right person for them. This unique system is grounded in a serious exploration of the characteristics that lead to successful relationships.

Duet(R) is proven to be more effective than any relationship tool on the Web. By identifying specific traits, we determine romantic compatibility type and suggest ideal matches for our members. And unlike the eHarmony(R) experience, members are free to accept suggested matches or do their own search based on any criteria they choose.

Perfectmatch.com has forged partnerships with world-class brands including MSNBC, Lifetime Television, iVillage, Knight Ridder, Go.com, Warner Bros., Paramount and NBC Universal Studios. The newest book written by Dr. Pepper Schwartz, "Finding Your Perfect Match" (Penguin), appears in bookstores nationwide. Over the past 18 months, Perfectmatch.com was the backdrop of the Warner Bros. film "Must Love Dogs" starring Diane Lane and John Cusack, was featured on a one hour Dr. Phil show and was the exclusive online partner during an intensive two week search for love for a producer of Live! With Regis and Kelly Show!

ABOUT BE BETTER GUYS.COM

David Boris and Brian Joyner created BeBetterGuys: A Guy's Guide to Getting a Life (http://www.bebetterguys.com/) as a valuable and entertaining online site for men. Written by guys for guys, BeBetterGuys.com provides men a fresh resource to find answers about improving their quality of life. The website covers the fundamentals of men's clothing, grooming, and lifestyle, with practical tips on relationships, entertaining, getting your place together and simply "how to be."