Media Rights Technologies Engages WR Hambrecht + Co

SANTA CRUZ, Calif., Jan. 27 /PRNewswire/ -- Media Rights Technologies ("MRT"), a software company that develops and licenses content-control solutions such as SeCure X1 Recording Control and SeCure DVD, announced today that it has engaged the investment banking firm, WR Hambrecht + Co ("WRH+Co") for strategic advisory services.

"MRT is just the type of innovative, forward-thinking technology company that WRH+Co looks for," said Robert H. Hambrecht, Managing Director at WR Hambrecht + Co. "MRT's strategy for the superdistribution of media and authorized sharing is the next wave in the digital media economy."

"WRH+Co brings tremendous financial expertise and business savvy into this relationship at an important time for MRT as it rolls out products for securing media, starting with the SeCure X1 Recording Control for digital music. Together, we expect to establish MRT as a successful industry leader," commented Hank Risan, MRT's CEO.

About Media Rights Technologies

Media Rights Technologies (http://www.mediarightstech.com/) creates and licenses software-based, content-control solutions, enabling the effective superdistribution of any digital media content: educational, commercial or personal. In addition, MRT is a leading developer of intellectual property focused on technologies that enable the commercial success of digital distribution.

About WR Hambrecht + Co

WR Hambrecht + Co (http://www.wrhambrecht.com/) is a financial services firm committed to using the auction process to level the playing field for investors and issuers. The firm's impartial auctions, which allow the market to determine pricing and allocation, have dramatically changed the financial services landscape. WR Hambrecht + Co provides underwriting and advisory services for consumer and retail, healthcare, technology and emerging growth companies, as well as equity research, sales and trading, full-service and online brokerage and private equity offerings for institutions and individuals. WR Hambrecht + Co is headquartered in San Francisco with offices in New York, Boston, Philadelphia and Chicago. The firm has financial backing from industry leaders including American Century, Crimson Ventures, epartners, Fidelity Ventures, Instinet Corporation, Novell, Park Avenue Equity Capital Partners, LP, Scudder Kemper, Texas Pacific Group, and W Capital Partners.