MultiVu Video Feed: New Contactless Payment Technology Showcased At Democratic National Convention

First Data Give Attendees a Glimpse into the Future of Paying "On the Go"

As delegates at this year's Democratic National Convention (DNC) look ahead to the possibilities for the future of our country, they're also getting a glimpse into the future of how people will pay for goods and services.

First Data is showcasing a new payment technology to thousands of select media and delegates attending the DNC at Denver's Pepsi Center. In the form of a commemorative pin, it can be used as a payment device to purchase refreshments. The First Data GO-Tag Solution behind the pin uses contactless payment technology that's easy to use and makes shopping quick and convenient. This new technology eliminates the need to carry cash, credit or debit cards.

The First Data GO-Tag Solution will be available to consumers in the forms of stickers (attachable to personal items like mobile phones or employee badges), wristbands and novelty key chains.

First Data is a global leader in electronic payments, making it easy, fast and secure for people and businesses around the world to buy goods and services using virtually any form of payment. For more information, visit www.firstdata.com/dnc.

    SATELLITE FEEDS:
    Tuesday, August 26th, 2008         Wednesday, August 27th, 2008
    1:00 PM - 1:15 PM ET               1:00 PM - 1:15 PM ET
    AMC 3                              AMC 3
    C-Band                             C-Band
    Transponder 19                     Transponder 19
    Downlink Freq. 4080 Horizontal     Downlink Freq. 4080 Horizontal

NEWS: New contactless payment technology is being introduced at the Democratic National Convention.

FORMAT: B-roll and Soundbites

ADDITIONAL RESOURCES: Video, contact information and more available at: http://www.prnewswire.com/broadcast/34353/press.html

    SOUNDBITES:
    * Michael Capellas, Chairman and Chief Executive Officer of First Data

    B-ROLL INCLUDES:
    * CU commemorative pin
    * sales transactions using First Data Go-Tag Solution

VIDEO PROVIDED BY: First Data

Contact: FOR MORE INFORMATION, PLEASE CALL: MultiVu Media Relations, 1-800-653-5313 EXT. 3