Investools Reports Record Brokerage and Education Metrics for October 2007, Exceeding 50,000 Trading Accounts and 100,000 Active Subscribers

NEW YORK, Nov. 9 /PRNewswire-FirstCall/ -- Investools Inc. (NASDAQ: SWIM) today announced performance metrics for October 2007.

"October operating metrics set records across the board in both our thinkorswim and investor education businesses as significant milestones were surpassed, including over 50,000 funded brokerage accounts and over 100,000 active subscribers. Trading activity jumped dramatically to over 41,000 DARTs, while the quality of new accounts continued to remain high and the percentage of option-based trades remained steady at approximately 80%, the highest in the industry, even as we scaled the business," said Lee K. Barba, Chairman and CEO of Investools Inc. "While financial markets have remained volatile, we are establishing a consistent pattern of outperforming other online brokers during unsettled market conditions confirming our leadership in options trading technology and the value of educated investors."

    Other key metrics include:

    thinkorswim, Inc.

    -- New accounts opened*, net, 7,950; 81% higher than October 2006 and 36%
       higher than September 2007
    -- New accounts funded of 4,300; 89% higher than October 2006 and 46%
       higher than September 2007
    -- Funded accounts of 51,775 as of month-end; 184% higher than October 31,
       2006
    -- Retail DARTs of 41,400; 376% higher than October 2006 and 37% higher
       than September 2007
    -- Active Trader DARTs of 21,100; 88% higher than October 2006 and 12%
       higher than September 2007
    -- Client assets of $2.47 billion as of month-end; 160% higher than
       October 31, 2006

    Investor Education Group

    -- Total paid graduates in October 2007 of 4,260, compared to 3,540 in
       October 2006
    -- Active subscribers to its Investools Online, Investools FX and
       Prophet.net websites increased to 100,700 at the end of October 2007
       compared to 86,400 at the end of September 2006

*net new accounts opened represents accounts that have initiated the application process with the intent to fund.

About Investools (NASDAQ: SWIM)

Investools Inc. offers market-leading investor education and brokerage and related financial products and services for self-directed investors. Investools Education Group offers a full range of investor education products and services that provide lifelong learning in a variety of interactive delivery formats, including instructor-led synchronous and asynchronous online courses, in-person workshops, one-on-one and one-to-many online coaching programs and telephone, live-chat and email support. thinkorswim Inc., Investools' financial technology pioneer and industry-leading online brokerage firm, is focused on providing services to self-directed options traders and active traders. thinkorswim offers customers a broad range of products including equity securities, fixed income, index products, options, futures, other derivatives and foreign exchange. thinkorswim provides unique front end trading platforms that allow its customers to trade electronically and provides sophisticated trading tools and analytics, including tools for implementing complex, multi-leg options strategies. The products and services offered by Investools Inc. have received numerous accolades from third parties including thinkorswim's ranking by Barron's as its top rated software-based online broker and best for options traders (2006 & 2007), and Prophet's top Barron's ranking for best technical analysis tools (2006).

    Investor Contact:

    Ida Kane, SVP and CFO
    801.816.6918
    ida.kane@investools.com


    Media Contact:

    Fran Del Valle
    212.717.5499
    frances.delvalle@influencecentral.com