MWW Group Retained by FreeFi Networks

NEW YORK, March 10 /PRNewswire/ -- MWW Group (www.mww.com), one of the nation's top 10 public relations firms, today announced the addition of FreeFi Networks to its client roster. MWW Group will help FreeFi develop partnerships with a wide variety of content providers, public venues, and advertisers by generating strong trade and public awareness of the start-up company.

FreeFi Networks provides advertising/content-supported free Wi-Fi for public venues that serve transitory populations including airports and hotels. The company's first client, Denver International Airport (DIA), has seen daily Internet connections at the airport rise from approximately 600 per day to nearly 5,000 in the first four months of service, indicating the potential audience reach and value of this model.

In addition to providing connectivity, FreeFi is also crafting partnerships with content providers to provide value-added services, such as high-speed movie download rentals of Disney movies.

"We will use our mix of experience with consumer and business-to-business companies to help FreeFi build recognition with potential partners and its goal of reaching out directly to consumers," said Michael W. Kempner, president and CEO of MWW Group.

About FreeFi Networks

FreeFi provides free Wi-Fi access services while driving revenue to host venues, which will include airports, hotels, convention facilities, college campuses, chain restaurants, shopping centers and cafes. The private, closely held company is led by media and business professionals with background in online and traditional advertising, wireless infrastructure, real estate and technology and has offices in Los Angeles and Fort Lee, New Jersey.

About MWW Group

In 2006, MWW Group was named PR Agency of the Year by The Holmes Report and Mid-size PR Firm of the Year by PR News in recognition of the firm's growth, strategic account leadership and industry-leading employee retention. Additionally, for the past four years, MWW Group has been honored with the #1 ranking in the Holmes Report agency client satisfaction survey. MWW Group achieved top rankings in the categories of account leadership, strength of account team, creativity, strategy and planning, and program execution.

MWW Group is one of the nation's top ten public relations agencies and is known for its results-driven approach to public relations. The agency is nationally recognized for its work in consumer marketing, corporate communications, investor relations, public affairs and government relations, technology and healthcare. Headquartered in East Rutherford, N.J., MWW Group has 11 full-service offices representing national and multinational companies, including Sun Microsystems; Samsung; McDonald's; Nikon; Bally Total Fitness; Sara Lee; Volkswagen of America, Inc. FreshDirect; Scottish Enterprise; Verizon; Oxford Health Plans; Los Angeles Community College District; The Palm Restaurants and many Fortune 1000 clients in the consumer, professional services and industrial sectors. MWW Group is part of the Interpublic Group of Companies NYSE: IPG. For more information on MWW Group, visit www.mww.com.