JWT Strengthens Planning Discipline with Key New Hire

NEW YORK, Jan. 7 /PRNewswire/ -- Orlando Hooper-Greenhill will take on the new role of Director of Global Planning at JWT, starting January 21. His primary responsibility will be to lead the development of JWT's planning skills for international and global brands.

"The hiring of Orlando is part of the agency's continuing commitment to the importance of planning," says CEO Bob Jeffrey. "In our increasingly connected world, it is vital that brands are properly planned across regions. Orlando will help us lead industry thinking in this area."

Orlando will be based in London and will report to Guy Murphy who heads JWT's worldwide account planning function.

About JWT

JWT ranks as the largest advertising agency brand in the United States and the fourth-largest full-service network in the world. Its parent company is WPP (NASDAQ: WPPGY) . JWT's heritage of brand-building excellence extends back to 1864, making us the world's oldest advertising agency brand. In 1939, JWT pioneered the first national consumer research panel. In 1988, we created the first research study of consumer lifestyles, "Life Stages." We believe in being anthropologists first, advertising people second.

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